balaclava damen
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.5%return rate — above 5% kills the launch gate
Price range
Good€4.93–€29.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€12.43avg listing price — sweet spot $15–$100
Review moat
Okay2,955.14avg incumbent reviews — the moat a new listing must climb
Market size
Bad€0€0/yr · 172K searches
Growth
Bad-96.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, balaclava damen is a €0/yr Amazon Germany market (172K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
balaclava damen market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- €31K–€37K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #165
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 16.1%
- Avg brand age
- 38 months
- Avg seller age
- 201 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
31 rising
Sellers
45
Top-5 brand share
54%
Top 20: 94%
Top-5 click share
41%
Top 20: 81%
Open market
41%
- DRESHOW19%
- HEGCOIIE11%
- LONGKING9%
- Tavaler8%
- Shy Velvet7%
- Object5%
Demand & seasonality
Weekly Amazon search volume, last 78 weeks — -96.1% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 103.4×
Top balaclava damen search terms
- balaclava damen119K/yr
- schalmütze22K/yr
- balaclava mütze4K/yr
- kapuzenmütze5K/yr
- baklava mütze11K/yr
- schlupfmütze damen10K/yr
Top balaclava damen products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DRESHOW Wintermützen für Damen Balaclava Strickmütze Skull Cap mit Kordelzug Warmer Kapuzenschal Mütze
DRESHOW€16.144.2★784 rev
HEGCOIIE Sommer Sturmhaube für Herren und Damen Kühlung Balaclava Elastisch UV Schutz Atmungsaktiv Gesichtsmaske für Outdoor Sports Radfahren Motorrad Fahrrad
HEGCOIIE€10.704.4★324 rev
LONGKING Sturmhaube Skimaske Balaclava für Damen und HerrenUV-Schutz Winddicht Warm Motorradfahren Snowboarden für Radfahren Outdoor Sports Schwarz
LONGKING€4.934.3★6,753 rev
Shy Velvet Plüsch Sturmhaube Mütze Winter Thermo Skimaske Wolle Balaclava für Radfahren Snowboarden Skifahren Motorradfahren Winddicht Gesichtshaube für Herren/Damen
Shy Velvet€11.634.4★7,534 rev
Object female Schal Balaclava
Object€23.984.8★12 rev
Newest
by launch date
Dilling Balaclavas Grey 62/74 100% Bio-Merinowolle Premium Kleider Baby Kleidung Winter laufbekleidung
Dilling€14.80162 rev
Tavaler Sturmhaube Herren/Damen Winter | Balaclava Fleece | Kapuzenschal Thermo | Skimaske Wolle | Schalmütze Winddicht Skimütze für Radfahren Snowboarden Skifahren
Tavaler€7.79108 rev
Object female Schal Balaclava
Object€23.9812 rev
PIECES Female Schlupfmütze PCNAMBI
PIECES€16.5111 rev
Facecozy Sturmhaube aus Strick für Damen Herren Wintermütze mit Gesichtsmaske Atmungsabweisende Ski-Maske Halstuch Mütze Damen Winter (Camel)
Facecozy€17.8417 rev
Trending
90-day click momentum
HEGCOIIE 2 Stück Sommer Sturmhaube für Herren und Damen Kühlung Balaclava Elastisch UV Schutz Atmungsaktiv Gesichtsmaske für Outdoor Sports Radfahren Motorrad Fahrrad
HEGCOIIE€14.884.4★
WTACTFUL Sturmhaube Motorrad Sommer Atmungsaktiv Vollgesichtsmaske Motorrad Maske für Herren Damen Winter Fahrrad Snowboarden Schwarz
WTACTFUL€9.234.3★
Shima X-Comfort Sturmhaube Motorrad Damen Herren Balaclava Sommer Winter Haube Unter Helm Atmungsaktiv Maske Schnelle Trocknung Outdoorsports Unterhelm (Unisex Schwarz XXS-S)
SHIMA€12.134.6★
Shima X-Comfort Sturmhaube Motorrad Damen Herren Balaclava Sommer Winter Haube Unter Helm Atmungsaktiv Maske Schnelle Trocknung Outdoorsports Unterhelm (Unisex Schwarz M-L)
SHIMA€11.914.6★
HEGCOIIE Sommer Sturmhaube für Herren und Damen Kühlung Balaclava Elastisch UV Schutz Atmungsaktiv Gesichtsmaske für Outdoor Sports Radfahren Motorrad Fahrrad
HEGCOIIE€10.704.4★
What buyers say about balaclava damen
What buyers praise and complain about, mined from review topics.What buyers love
“Super warm”
“Passt perfekt”
“Super Produkt”
“Super bequem”
“Beste Investition”
“Wie bei Foto”
“das Material robust,”
“Das Material ist leicht und atmungsaktiv”
“Beste sommerhaube”
“Sehr Bequem”
What buyers complain about
“Der Halsbereich fällt deutlich zu eng aus”
“Das Material ist erstaunlich dünn, was anfangs skeptisch macht”
“Leider schwitzt man sehr schnell drunter da es Polyester ist und daher nicht atmungsaktiv”
“Sehr schlechtes Material”
“Müll”
“Nicht wie auf dem Foto”
“Ist zwar dünn”
“bietet keinen festen Halt mehr.”
“die Mütze ist auch blöd aufzusetzen”
“Leider schnell kaputt gegangen”
Top return reasons
Common questions
- Is balaclava damen profitable to sell on Amazon Germany?
- The niche generates €0/yr across 44 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -96.1%. Flapen's verdict: Skip it (39/100).
- How competitive is the balaclava damen niche?
- 31 brands and 45 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 54% of demand.
- What do buyers complain about in balaclava damen?
- Top complaints mined from reviews: Gesamtgröße, Dicke, Atmungsaktivität. The return rate is 2.5%.
- When does demand for balaclava damen peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 103.4× the quietest.
- What does it cost to enter the balaclava damen niche?
- Listings span €4.93–€29.89; the average listing price is €12.43 (sweet spot $15–$100). The average incumbent carries 2,955 reviews — the moat a new listing must climb.