Is bademantel damen profitable to sell on Amazon Germany?

The niche generates €436K/yr across 189 tracked products. 1 of 31 products launched in the last 360 days are still selling. 90-day search growth is -36.6%. Flapen's verdict: Worth a look (51/100).

How competitive is the bademantel damen niche?

40 brands and 40 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 54% of demand.

What do buyers complain about in bademantel damen?

Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Dicke. The return rate is 8.0% — above our launch gate.

When does demand for bademantel damen peak?

Demand peaks in Jan–Nov–Dec; the busiest month runs 3.1× the quietest.

What does it cost to enter the bademantel damen niche?

Listings span €8.82–€51.36; the average listing price is €23.94 (sweet spot $15–$100). The average incumbent carries 5,734 reviews — the moat a new listing must climb.

bademantel damen

Worth a look

Shows a fragmented shelf (top 5 take 14% of clicks), but weak search conversion (0.4%) keeps it on the watch list.

Competition

Incredible14%

top-5 click share — an open shelf

Avg price

Incredible€23.94

avg listing price — sweet spot $15–$100

Price range

Great€8.82–€51.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Good€436K

€436K/yr · 4.9M searches

Review moat

Bad5,734.4

avg incumbent reviews — the moat a new listing must climb

Returns

Bad8.0%

return rate — above 5% kills the launch gate

Growth

Bad-36.6%

90-day search growth — must beat 0% to launch

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon Germany niche tracking, bademantel damen is a €436K/yr Amazon Germany market (4.9M searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

bademantel damen market data

Units sold / yr: 15K–20K; avg 0–100/product
Revenue / yr: €359K–€479K; units × avg price
Conversion rate: 0.4%
Avg BSR: #65
Page quality: 0%
Prime: 95%
Sponsored: 89%
Out of stock: 4.6%
Avg brand age: 50 months
Avg seller age: 184 days

Competition & brand share

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

Brands

40 falling

Sellers

Top-5 brand share

54%

Top 20: 88%

Top-5 click share

14%

Top 20: 37%

Open market

41%

Amazon Essentials21%
Twinzen12%
NY Threads10%
Morgenstern6%
HEARTNICE6%
Gräfenstayn5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -36.6% search growth over the last 90 days.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.1×

Open Trend

Top bademantel damen search terms

bademantel damen2.3M/yr -49.1%0.3% conv.
bademantel664K/yr -18.4%0.2% conv.
morgenmantel damen320K/yr -43.7%0.1% conv.
morgenmantel damen leicht139K/yr +321.1%0.2% conv.
bademantel damen leicht97K/yr +250.2%0.1% conv.
bademantel damen frottee232K/yr -51.3%0.2% conv.
bademantel damen baumwolle184K/yr -54.2%0.3% conv.
robe133K/yr -20.8%0.0% conv.
morgenmantel96K/yr -14.3%0.1% conv.
bademäntel für damen94K/yr -42.2%0.1% conv.

All search terms

Top bademantel damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Twinzen Bademantel Damen - 100% Baumwolle (350g/m) OEKO-TEX Zertifiziert - Morgenmantel Damen mit Kapuze 2 Taschen Gürtel - Weiß - M

Twinzen€25.664.3★7,378 rev

Gräfenstayn Bademantel Damen flauschig mit Kapuze - Kuschelfleece - Öko-Tex Standard 100 - Morgenmantel leicht & kurz - Größe (M Rosa)

Gräfenstayn€21.474.4★1,036 rev

NY Threads Morgenmantel Damen Fleece Plüsch Weich Bademantel Nachtwäsche Hausmantel (Mittel Stahlgrau)

NY Threads€13.644.3★3,140 rev

Morgenstern Bademantel Damen Frottee Baumwolle Kapuze Leonie Taupe M

Morgenstern€51.074.6★6,682 rev

Twinzen Bademantel Damen - 100% Baumwolle (350g/m) OEKO-TEX Zertifiziert - Morgenmantel Damen mit Kapuze 2 Taschen Gürtel - Weiß - L

Twinzen€25.564.3★7,378 rev

Newest

by launch date

U2SKIIN Damen Bademantel kurz Kimonorobe aus Tencel-Baumwolle weiche leichte Kurz Bademantel V-Ausschnitt Spa Loungewear mit Taschen(Hellrosa M)

U2SKIIN€16.9486 rev

6mo ago

HEARTNICE Bademäntel Damen lang 100% Baumwolle Morgenmäntel Leichter Robe mit Tasche Lässig Kimono Saunamantel Hausmantel Loungewear S-XXL(Schwarz L)

HEARTNICE€20.71161 rev

9mo ago

LAYNENBURG Bademantel Damen Frottee - Kapuze - Lang - 100% Baumwolle (360g/m2) - OEKO TEX Standard 100 - Größe (M Eukalyptus)

LAYNENBURG€31.62671 rev

11mo ago

NY Threads Morgenmantel Damen Fleece Plüsch Weich Bademantel Nachtwäsche Hausmantel (Mittel Stahlgrau)

NY Threads€13.643,140 rev

1y ago

FEOYA Damen Satin Bademantel Morgenmantel Lang Seide Kleid V Ausschnitt Lange Robe Hausmantel Nachtwäsche für Spa Haus und Hotel Grün L

FEOYA€17.9755 rev

1y ago

What buyers say about bademantel damen

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt18%

“Beste Qualität”

Komfort insgesamt13%

“Wellness oder gemütliche Abende”

Weiches Gefühl12%

“soft”

Gesamtgröße11%

“Passt”

Gewicht leicht6%

“Schöner leichter Bademantel”

Preis-Leistungs-Verhältnis6%

“Preis Leistung super”

Materialqualität6%

“Material ist OK”

Farbe5%

“Il colore è molto bello”

beworben Vs Tatsächliches Produkt3%

“Das Produkt entspricht der Beschreibung”

Wärme3%

“warm”

What buyers complain about

Gesamtgröße25%

“Fällt sehr klein aus”

Qualität insgesamt12%

“Schlechter Schnitt”

Dicke8%

“Der Stoff ist allerdings sehr dünn”

Materialqualität4%

“Material könnte besser sein, nicht kuschelig”

Gewicht schwer4%

“dick und schwer”

beworben Vs Tatsächliches Produkt3%

“Bademantel. Das ist definitiv kein Waffelstrick”

Geeignet für Maschinenwäsche3%

“aber nach dem dritten Mal waschen noch immer”

Farbe2%

“Farbe gefällt mir nicht”

Geruch2%

“In weiß mega, rot riecht chemisch”

Preis-Leistungs-Verhältnis2%

“ein bisschen zu teuer”

Top return reasons

Gesamtgröße42%

Materialqualität10%

Farbe9%

Qualität insgesamt7%

Dünn7%

Länge6%

Ärmelpassform4%

Breite2%

Nähen/Finish/Polieren2%

beworben Vs Tatsächliches Produkt1%

Common questions

Is bademantel damen profitable to sell on Amazon Germany?: The niche generates €436K/yr across 189 tracked products. 1 of 31 products launched in the last 360 days are still selling. 90-day search growth is -36.6%. Flapen's verdict: Worth a look (51/100).
How competitive is the bademantel damen niche?: 40 brands and 40 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in bademantel damen?: Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Dicke. The return rate is 8.0% — above our launch gate.
When does demand for bademantel damen peak?: Demand peaks in Jan–Nov–Dec; the busiest month runs 3.1× the quietest.
What does it cost to enter the bademantel damen niche?: Listings span €8.82–€51.36; the average listing price is €23.94 (sweet spot $15–$100). The average incumbent carries 5,734 reviews — the moat a new listing must climb.