Baby Schlafanzug Winter
FailBuyers convert on only 0.5% of searches, so Baby Schlafanzug Winter is a Fail.
- Flapen Score
- 42 / 100Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 4642
- Market size
- €31K/yr280K searches / yr
- 90-day growth
- -20.5%search demand this quarter
- Competition
- 10%top-5 click share · 23 brands · 32 sellers
Flapen Score
Baby Schlafanzug Winter against its category
The dotted line is the Fashion average. Past it, Baby Schlafanzug Winter is stronger. Inside it, weaker.
Market
The Baby Schlafanzug Winter market on Amazon at a glance
Shoppers on Amazon Germany searched for Baby Schlafanzug Winter 280K times last year and spent an estimated €31K. The top 5 brands take 86% of clicks. Demand peaks in Oct. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 280K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €31K a year.
- Searches, last 12 months
- 280K
- Growth, 90 days vs prior 90
- -20.5%
- Conversion, latest week
- 0.5%
- Market size, estimated
- €31Ka year
- Peak month
- October2.0× the quietest month
- Top search term
- next baby78K searches a year
02 · Price
A sale here is worth €22.27.
Listings sell for €22.27 on average, from €7.05 to €47.89. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €22.27 that is €0 to €2K a year per listing.
- Average price
- €22.27inside the $15 to $100 sweet spot
- Price range
- €7.05–€47.89
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 3.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 27.3% of listings are out of stock. The average listing ranks #116 within Baby. It carries 600 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 95%
- Out of stock, average day
- 27.3%
- Average rank
- #116in Baby
- Average rating
- 4.56 starsAmazon Germany average 4.37 stars
- Average reviews
- 600per listing
- Listings tracked
- 247
04 · Newcomers
0 of last year's 102 launches cleared the first-year sales bar.
102 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 102
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Baby Schlafanzug Winter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NEXT Baby Mädchen 3er-Pack fußlose Schlafanzüge Rosa 68-74
- Price
- €23.19
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 1y ago

Name IT Unisex Baby Nbnnightsuit Zip Ff Rainy Koala Noos Schlafanzug Rainy Day 56 EU
- Price
- €9.34
- Rating
- 4.5/5
- Reviews
- 114
- Age
- 2y ago

NEXT Baby 3er-Pack fußlose Schlafanzüge 2-Wege-RV Neutral 62-68
- Price
- €23.21
- Rating
- 4.5/5
- Reviews
- 85
- Age
- 1y ago

Marks & Spencer 3Er-Pack Schlafanzüge Aus Reiner Baumwolle Mit Dinosauriermuster (0 Monate3 Jahre) 9-12 Monate
- Price
- €22.73
- Rating
- 4.0/5
- Reviews
- 7
- Age
- 9mo ago

NEXT Baby Jungen Strampelanzüge aus Jersey 4er-Pack Blau 56-62
- Price
- €26.19
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 1y ago
Trending
estimated 90-day click momentum
NEXT Baby Jungen Baby Latzhose aus Webmaterial und Bodysuit im Set Blue Bear 74-80
- Price
- €26.43
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Marks & Spencer 3Er-Pack Gemusterte Schlafanzüge Aus Reiner Baumwolle Mit Automotiv (0 Monate3 Jahre) Marineblau Mix 6-9 Monate
- Price
- €22.21
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

NEXT Baby Jungen Strampelanzüge aus Jersey 4er-Pack Blau 56-62
- Price
- €26.19
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 1y ago

Marks & Spencer 3Er-Pack Gemusterte Schlafanzüge Aus Reiner Baumwolle Mit Automotiv (0 Monate3 Jahre) Marineblau Mix 0-3 Monate
- Price
- €22.02
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Marks & Spencer 3Er-Pack Schlafanzüge Aus Reiner Baumwolle Mit Dinosauriermuster (0 Monate3 Jahre) 3-6 Monate
- Price
- €22.59
- Rating
- 4.0/5
- Reviews
- 7
- Age
- 9mo ago
Newest
by launch date
NEXT Baby Jungen Baby Latzhose aus Webmaterial und Bodysuit im Set Blue Bear 74-80
- Price
- €26.43
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Marks & Spencer 3Er-Pack Gemusterte Schlafanzüge Aus Reiner Baumwolle Mit Automotiv (0 Monate3 Jahre) Marineblau Mix 6-9 Monate
- Price
- €22.21
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Marks & Spencer 3Er-Pack Gemusterte Schlafanzüge Aus Reiner Baumwolle Mit Automotiv (0 Monate3 Jahre) Marineblau Mix 0-3 Monate
- Price
- €22.02
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

NEXT Baby Jungen Fußlose Babyschlafanzüge mit Zweiwege-RV 3er-Pack Blau 74-80
- Price
- €23.23
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 8mo ago

NEXT Baby Jungen Fußlose Babyschlafanzüge mit Zweiwege-RV 3er-Pack Blau 68-74
- Price
- €23.41
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 10% of clicks, no more. An open shelf where new products get seen.
Brands
23 rising
Sellers
32
Est. top-5 brand share
86%
Top 20: 99%
Est. top-5 click share
10%
Top 20: 29%
Open market
16%
- NEXT42%
- NAME IT18%
- Marks & Spencer15%
- Amazon Essentials4%
- emma & noah3%
- amo nenes3%
- Open — no brand owns it (17 brands, 16%)
Demand
Baby Schlafanzug Winter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 2.0×
Search terms
Top Baby Schlafanzug Winter search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- next baby78K/yr
- schlafanzug baby ohne füße36K/yr
- baby schlafanzug ohne fuss26K/yr
- next schlafanzug baby18K/yr
- next strampler baby8K/yr
- schlafanzug baby 569K/yr
- schlafanzug baby mit reissverschluss16K/yr
- next baby schlafanzug8K/yr
- baby schlafanzug reißverschluss9K/yr
- schlafanzug baby 626K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Schlafanzug Winter
We read the reviews and the return reasons for every product selling here.
“Gross”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Schlafanzug Winter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









