amazon outlet shop
Worth a lookShows no brand lock-in (top 5 brands take 31% of clicks), but a small market ($2K/yr) keeps it on the watch list.
Brand share
Incredible31%top-5 brand share — no brand owns this niche
Competition
Great23%top-5 click share — an open shelf
Avg price
Great€21.15avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Great€2.21–€56.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Okay+6.3%90-day search growth — must beat 0% to launch
Review moat
Bad14,007.6avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Market size
Bad€2K€2K/yr · 90K searches
According to Flapen's Amazon Germany niche tracking, amazon outlet shop is a €2K/yr Amazon Germany market (90K searches/yr). The top 5 brands hold 31% of demand. Demand peaks in Aug–Oct–Nov. Verdict: Worth a look — 53/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
amazon outlet shop market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- €2K–€5K
- units × avg price
- Conversion rate
- 0.1%
- Avg BSR
- #102
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 93%
- Out of stock
- 4.2%
- Avg brand age
- 42 months
- Avg seller age
- 185 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
57 rising
Sellers
208
Top-5 brand share
31%
Top 20: 74%
Top-5 click share
23%
Top 20: 61%
Open market
64%
- JACK & JONES8%
- QINCAO7%
- Effeet6%
- ZITY6%
- Amazon Essentials5%
- Generisch5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.3% search growth over the last 90 days.Peak months: Aug, Oct, Nov · busiest ÷ quietest = 4.1×
Top amazon outlet shop products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
QINCAO Boxershorts Herren 6er Pack Ohne Kratzenden Zettel Männer Unterhosen Unterwäsche Boxer Baumwolle(Gr. S - 4XL)
QINCAO€14.994.5★49,870 rev
Effeet 10 Paar Arbeitssocken Herren Socken Gepolsterte Verstärkte WORK Socken Atmungsaktiv Funktionssocken mit Komfortbund Lange Work Socks
Effeet€13.464.5★735 rev
ZITY 3er Pack Poloshirt Herren Kurzarm Schnelltrocknend Atmungsaktives Tshirt Männer Sommer Polohemd Casual Sport Shirt Regular Fit Golf Poloshirts(XL Dunkelgrau Dunkelgrau Dunkelgrau)
ZITY€38.464.2★389 rev
JACK & JONES JJECORP Logo Tee SS O-Neck NOOS
JACK & JONES€7.884.5★51,683 rev
JACKETOWN Poloshirts Herren Kurzarm Atmungsaktives Schnelltrocknend Poloshirts Männer Sommer Knopfleiste T-Shirts Männer Casual Sport Shirt Basic Regular Fit Golf Polo Hemd(Dunkelgrau-3XL)
JACKETOWN€19.114.1★3,097 rev
Newest
by launch date
Generisch Damen Softshelljacke Wasserdicht Übergangsjacke Leichte Windbreaker Regenjacke mit Kapuze & Tragetasche Outdoor Jacke Windjacke Einfarbig Sportjacke Outdoorjacke Frauen Wanderjacke Grün XL
Generisch€15.8354 rev
ZITY 3er Pack Poloshirt Herren Kurzarm Schnelltrocknend Atmungsaktives Tshirt Männer Sommer Polohemd Casual Sport Shirt Regular Fit Golf Poloshirts(XL Dunkelgrau Dunkelgrau Dunkelgrau)
ZITY€38.46389 rev
ZITY 3er Pack Poloshirts Herren Kurzarm Schnelltrocknend Atmungsaktives T-Shirt Männer Sommer Polohemd Sport Shirt Regular Fit Golf Polo Shirts für Herren(2XL Schwarz Marineblau Grau Weiß Türkis)
ZITY€56.06170 rev
Effeet 10 Paar Arbeitssocken Herren Socken Gepolsterte Verstärkte WORK Socken Atmungsaktiv Funktionssocken mit Komfortbund Lange Work Socks
Effeet€13.46735 rev
ALL OF SHE 5er Pack Unterwäsche Frauen Unterhosen Damen Große Größen Sexy Pantys Spitze Dessous Damen Sexy Unterwäsche Hochzeit Lingerie mit BH Damen Ohne Bügel M
ALL OF SHE€10.61438 rev
Trending
90-day click momentumZITY 3er Pack Poloshirts Herren Kurzarm Schnelltrocknend Atmungsaktives T-Shirt Männer Sommer Polohemd Sport Shirt Regular Fit Golf Polo Shirts für Herren(2XL Schwarz Marineblau Grau Weiß Türkis)
ZITY€56.063.9★
SOXCO 10 Paar Kurze Arbeitssocken Herren Damen Sneaker Socken WORK Socks 43-46
SOXCO€12.524.6★
Amazon Essentials Herren Classic-Fit-Chino-Shorts 23cm Kaki 34W
Amazon Essentials€14.964.2★
Amazon Essentials Herren 25cm Cargo-Shorts in klassischer Passform (erhältlich in Big & Tall) Schwarz 38W
Amazon Essentials€17.454.2★
Effeet 10 Paar Arbeitssocken Herren Socken Gepolsterte Verstärkte WORK Socken Atmungsaktiv Funktionssocken mit Komfortbund Lange Work Socks
Effeet€13.464.5★
What buyers say about amazon outlet shop
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt”
“Passt”
“Super bequeme Hose”
“Super Preise”
“Wireless Charger”
“Easy to use”
“So wie auf dem Foto abgebildet”
“Material super”
“Das Material fühlt sich weich an”
“Kleines, stabiles Wallet”
What buyers complain about
“Fällt klein aus”
“Qualitätsprobleme”
“Lädt nicht bzw unzuverlässig”
“Keine Haltbarkeit”
“Stinken furchtbar”
“Sehr dünnes Material”
“Der Preis steigt”
“Material viel zu dünn”
“Ich finde ihn deswegen etwas uncomfortabel beim sitzen”
“Schrift löst sich auf”
Top return reasons
Common questions
- Is amazon outlet shop profitable to sell on Amazon Germany?
- The niche generates €2K/yr across 80 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is +6.3%. Flapen's verdict: Worth a look (53/100).
- How competitive is the amazon outlet shop niche?
- 57 brands and 208 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 31% of demand.
- What do buyers complain about in amazon outlet shop?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Aufladen. The return rate is 1.5%.
- When does demand for amazon outlet shop peak?
- Demand peaks in Aug–Oct–Nov; the busiest month runs 4.1× the quietest.
- What does it cost to enter the amazon outlet shop niche?
- Listings span €2.21–€56.06; the average listing price is €21.15 (sweet spot $15–$100). The average incumbent carries 14,008 reviews — the moat a new listing must climb.