1. Geburtstag Mädchen

Shoppers searched for this 529K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €108K a year.

Searches, last 12 months

529K

Growth, 90 days vs prior 90

-7.6%

Conversion, latest week

1.6%

Market size, estimated

€108Ka year

Peak month

January1.9× the quietest month

Top search term

1. geburtstag mädchen139K searches a year

Listings sell for €13.04 on average, from €4.31 to €24.07. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At €13.04 that is €1K to €3K a year per listing.

Average price

€13.04under the $15 to $100 sweet spot

Price range

€4.31–€24.07

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

€1K–€3K

Returns

1.8%of orders · Amazon Germany median 1.1%

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #165 within Baby. It carries 575 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

96%

Out of stock, average day

5.6%

Average rank

#165in Baby

Average rating

4.40 starsAmazon Germany average 4.37 stars

Average reviews

575per listing

Listings tracked

46

18 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

1Amazon's first-year sales bar

Average brand age

27 months