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Detox

Detox shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

72
Worth a look

Top 1% of 2,966 Drogerie & Körperpflege niches · +23 vs the category median of 49

Market size 97Growth 21Conversion 59Competition 73Returns 100Price range 92Avg price 90Brand share 48Review moat 86Quality gap 97
This niche Category average · 2,966 niches

Is Detox profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Detox is a €4.2M/yr Amazon Germany market (4.0M searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Jan–Mar–Apr–May–Jun. Verdict: Worth a look — 72/100.

Detox: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -7.5% over the last 90 days and 5.0% of searches end in a purchase.

€4.2M

revenue / yr

Units sold / yr150K
Search volume / yr-7.5%4.0M
Conversion rate5.0%
Avg price€21.18

Who owns the niche?

The top 5 brands hold 76% of demand, so 24% of the market is open.

24%

open market share

Brands · sellers20 · 31
Top-5 product click share41%
Open market24%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 38 products

Sponsored placement100%
New entrants (1y)24· 16 succeeded
Avg rating3.8★
Avg reviews272

Top Detox products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

€0€169K€337K€506K€674K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

31

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

41%

Top 20: 83%

Open market

19%

  • Jowenchii24%
  • Bywahvoo17%
  • VITAFANT GREEN HELFERS14%
  • Pflarosa13%
  • Hobriweto9%
  • Zavonirae5%

Detox demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume4.0MCVR5.0%Products38Brands20Top 5 Brands76%OOS Rate40.6%Rating3.8★Reviews272Avg BSR#224
125K75KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Mar, Apr, May, Jun · busiest ÷ quietest = 3.7×

Top Detox search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • grüne helfer1.1M/yr
  • grüne helfer entgiftungspulver1.1M/yr
  • grüner helfer467K/yr
  • grüne helfer vitafant273K/yr
  • vitafant86K/yr
  • vitafant grüne helfer250K/yr
  • zeolith pulver116K/yr
  • zeolith93K/yr
  • detox94K/yr
  • grüne helfer pulver49K/yr

What reviews say buyers love and hate about Detox

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Geschmack insgesamt25%

Super Food

Geschmack12%

Geschmacklich überraschend gut

Löslichkeit8%

lässt sich easy mixen

Qualität insgesamt7%

Super Produkt

Ernährungs Gehalt5%

Ideal für Smoothies & Bowls

What buyers complain about

64% of reviews
Geschmack insgesamt21%

Nicht so lecker

Löslichkeit13%

Löst sich gar nicht gut in Wasser

Geschmack7%

Geschmacklich nicht gut

Funktionalität insgesamt5%

bringt gar nichts

beworben Vs Tatsächliches Produkt5%

Nicht wie abgebildet

Detox return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1beworben Vs Tatsächliches Produkt
43%
2Funktionalität insgesamt
20%
3Geschmack insgesamt
10%
4Inhaltsstoffe – insgesamt
10%
5Geruch
7%

Common Detox questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Detox 72/100 on Amazon Germany — Worth a look. The niche generates €4.2M/yr across 38 tracked products. 16 of 24 products launched in the last 360 days are still selling. Search demand moved -7.5% over the last 90 days.
Search demand for Detox on Amazon Germany peaks in Jan–Mar–Apr–May–Jun, where the busiest month runs 3.7× the quietest.