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Zike

Fail

Demand is soft, at -35.3% this quarter, so Zike is a Fail.

Flapen Score
35
35 / 100
Ranks 1,001 of 1,375 Computer & Zubehör niches · −6 vs the category median of 41
Market size
€42K/yr25K searches / yr
90-day growth
-35.3%search demand this quarter
Competition
59%top-5 click share · 10 brands · 44 sellers

Flapen Score

Zike against its category

The dotted line is the Computer & Zubehör average. Past it, Zike is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zike market on Amazon at a glance

Shoppers on Amazon Germany searched for Zike 25K times last year and spent an estimated €42K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -35.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €42K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-35.3%
Conversion, latest week
1.8%
Market size, estimated
€42Ka year
Peak month
November4.3× the quietest month
Top search term
nvme gehäuse 40gbps5K searches a year

02 · Price

A sale here is worth €90.14.

Listings sell for €90.14 on average, from €20.33 to €200.45. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €90.14 that is €0 to €9K a year per listing.

Average price
€90.14inside the $15 to $100 sweet spot
Price range
€20.33–€200.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€9K
Returns
3.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #131 within Festplatten-Zubehör. It carries 357 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#131in Festplatten-Zubehör
Average rating
4.35 starsAmazon Germany average 4.37 stars
Average reviews
357per listing
Listings tracked
21

04 · Newcomers

3 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
3Amazon's first-year sales bar
Average brand age
31 months

Products

Top Zike products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

44

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

8%

  • Brand 147%
  • Brand 216%
  • Brand 311%
  • Brand 49%
  • Brand 57%
  • Brand 63%
  • Open — no brand owns it (4 brands, 8%)

Demand

Zike search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Prime Day '25Black Friday '25MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.3×

Search terms

Top Zike search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nvme gehäuse 40gbps5K/yr
  • thunderbolt festplattengehäuse3K/yr
  • thunderbolt 5 ssd gehäuse4K/yr
  • nvme gehäuse thunderbolt 42K/yr
  • thunderbolt ssd gehäuse3K/yr
  • 40gbps m.2 nvme ssd gehäuse3K/yr
  • zike 40gbps m.2 nvme ssd gehäuse usb4.03K/yr
  • zikedrive508/yr
  • zike drive thunderbolt 41K/yr
  • tb5 80gbps m 2 nvme ssd enclosure usb4 v2 0 compatible with thunderbolt 5 tb3 tb4 transfer rates over 7000mb s works with mac m4 pro114/yr

Reviews and returns

What reviews say buyers love and hate about Zike

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Qualität insgesamt”
14%of negative reviews mention “Heizung”
3.9%of orders come back
“wird sehr warm”
A buyer, on “Heizung”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Zike questions

Answered from the same tracked data.