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Wooting 60he

Fail

Buyers convert on only 0.3% of searches, so Wooting 60he is a Fail.

Flapen Score
34
34 / 100
Ranks 1,052 of 1,375 Computer & Zubehör niches · −7 vs the category median of 41
Market size
€114K/yr386K searches / yr
90-day growth
-29.2%search demand this quarter
Competition
72%top-5 click share · 9 brands · 156 sellers

Flapen Score

Wooting 60he against its category

The dotted line is the Computer & Zubehör average. Past it, Wooting 60he is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wooting 60he market on Amazon at a glance

Shoppers on Amazon Germany searched for Wooting 60he 386K times last year and spent an estimated €114K. The top 5 brands take 85% of clicks. Demand peaks in Jan–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 386K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -29.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €114K a year.

Searches, last 12 months
386K
Growth, 90 days vs prior 90
-29.2%
Conversion, latest week
0.3%
Market size, estimated
€114Ka year
Peak month
December2.9× the quietest month
Top search term
wooting 60he119K searches a year

02 · Price

A sale here is worth €92.34.

Listings sell for €92.34 on average, from €35.99 to €131.24. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €92.34 that is €0 to €9K a year per listing.

Average price
€92.34inside the $15 to $100 sweet spot
Price range
€35.99–€131.24
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€9K
Returns
4.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #196 within Mäuse, Tastaturen & Eingabegeräte. It carries 536 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
92%
Out of stock, average day
10.7%
Average rank
#196in Mäuse, Tastaturen & Eingabegeräte
Average rating
4.36 starsAmazon Germany average 4.37 stars
Average reviews
536per listing
Listings tracked
13

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Wooting 60he products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

156

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

10%

  • Brand 154%
  • Brand 211%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (3 brands, 10%)

Demand

Wooting 60he search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '25Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Wooting 60he search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooting 60he119K/yr
  • hall effect keyboard64K/yr
  • wooting65K/yr
  • magnetic keyboard22K/yr
  • rapid trigger keyboard20K/yr
  • he keyboard15K/yr
  • wooting 60he v27K/yr
  • magnetische tastatur10K/yr
  • hall effect tastatur7K/yr
  • he tastatur8K/yr

Reviews and returns

What reviews say buyers love and hate about Wooting 60he

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Qualität insgesamt”
14%of negative reviews mention “Haltbarkeit”
4.5%of orders come back
“Nach 1 1/2 Jahren defekt”
A buyer, on “Haltbarkeit”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Wooting 60he questions

Answered from the same tracked data.