Is usb stick 128gb profitable to sell on Amazon Germany?

The niche generates €397K/yr across 24 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.3%. Flapen's verdict: Skip it (49/100).

How competitive is the usb stick 128gb niche?

12 brands and 151 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in usb stick 128gb?

Top complaints mined from reviews: Haltbarkeit, Funktionalität insgesamt, Datenübertragungsgeschwindigkeit. The return rate is 0.9%.

When does demand for usb stick 128gb peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the usb stick 128gb niche?

Listings span €7.89–€19.46; the average listing price is €11.81 (sweet spot $15–$100). The average incumbent carries 26,057 reviews — the moat a new listing must climb.

usb stick 128gb

Skip it

A deep review moat (26,057 avg reviews) — this niche doesn't clear our bar today.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great7.5%

search→purchase rate — share of searches ending in a sale

Market size

Good€397K

€397K/yr · 447K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Okay€11.81

avg listing price — sweet spot $15–$100

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€7.89–€19.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Growth

Bad-7.3%

90-day search growth — must beat 0% to launch

Review moat

Bad26,056.83

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon Germany niche tracking, usb stick 128gb is a €397K/yr Amazon Germany market (447K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 49/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

usb stick 128gb market data

Units sold / yr: 40K–50K; avg 1,500–2,000/product
Revenue / yr: €472K–€591K; units × avg price
Conversion rate: 7.5%
Avg BSR: #25
Page quality: 0%
Prime: 100%
Sponsored: 67%
Out of stock: 1.8%
Avg brand age: 47 months
Avg seller age: 191 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

151

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

57%

Top 20: 96%

Open market

11%

Intenso39%
SanDisk28%
Amazon Basics9%
Hama8%
Lexar3%
Onbqurg2%
Open — no brand owns it (6 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -7.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top usb stick 128gb search terms

usb stick 128gb311K/yr +0.0%7.4% conv.
128gb usb stick14K/yr +34.5%6.9% conv.
usb stick 12817K/yr -9.6%6.8% conv.
usb stick 128 gb17K/yr -12.3%6.3% conv.
usb 128gb14K/yr -10.9%5.5% conv.
usb-stick 128gb16K/yr -58.1%10.7% conv.
usb stick 128gb 3.08K/yr +5.2%6.4% conv.
128 gb usb stick11K/yr -24.6%5.2% conv.
usb stick 128gb 3.212K/yr -44.8%5.0% conv.
128gb usb10K/yr -54.5%5.0% conv.

All search terms

Top usb stick 128gb products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Intenso Rainbow Line 128 GB USB-Stick USB 2.0 Rot

Intenso€8.294.4★14,283 rev

SanDisk Ultra Flair USB 3.0 Flash-Laufwerk 128 GB (robustes und elegantes Metallgehäuse Passwortschutz 150 MB/s Lesen) Schwarz

SanDisk€10.984.6★158,160 rev

SANDISK Ultra Dual Drive Go USB Type-C & Type A 128 GB (Android Smartphone Speicher USB Type-C & Type-A-Anschluss 400 MB/s Lesegeschwindigkeit Nutzung als Schlüsselanhänger möglich) Schwarz

SanDisk€13.444.5★39,649 rev

Intenso Speed Line - 2x128GB Speicherstick - USB-Stick 3.2 Gen 1x1 schwarz

Intenso€18.294.4★32,777 rev

Amazon Basics 128 GB USB 3.1 Flash-Laufwerk lesegeschwindigkeit von bis zu 130 Mbit/s Schwarz

Amazon Basics€11.304.5★33,701 rev

Newest

by launch date

Amazon Basics USB-Speicherstick USB-Stick mit zwei Anschlüssen (USB-C und USB-A) 128GB Champagner-Silber

Amazon Basics€13.754,120 rev

9mo ago

Lexar D40E 128 GB Dual Drive USB 3.2 Gen 1 Type-C Jump Drive USB-C Flash Drive Metallgehäuse schwenkbares Design Thumb Drive Kompatibel mit iPhone 17 Titangrau

Lexar€19.469,315 rev

11mo ago

Acer USB-Stick UT300 128GB USB 3.2 Gen1 bis zu 150 MB/s mit Dual-Anschluss Typ-A & Typ-C Flash Drive für PC/Laptop/MacBook/Smartphone

Acer€14.461,304 rev

1y ago

Lexar D40E 128 GB Dual Drive USB 3.2 Gen 1 Type-C Jump Drive USB-C Flash Drive Metallgehäuse schwenkbares Design Thumb Drive Kompatibel mit iPhone 17 Silberner Champagner

Lexar€15.859,298 rev

1y ago

KOOTION USB C Stick 128GB USB 2.0 Speicherstick OTG 2-in-1 USB Stick 128G Flash Laufwerk Type C Flash Drive 128Gbyte für PC/Laptop Android Typ-C Handy

KOOTION€11.0116,901 rev

2y ago

What buyers say about usb stick 128gb

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt14%

“Bester usb Stick”

beworben Vs Tatsächliches Produkt12%

“Das Produkt entspricht genau der Beschreibung”

Preis-Leistungs-Verhältnis11%

“Super Preis/Leistung”

Datenübertragungsgeschwindigkeit9%

“Schnell und praktisch für das kopieren z. B. vom PC zum Handy oder dem Steamdeck”

Speicherkapazität8%

“Genug Platz für Backups, robust gebaut”

Gesamtgröße7%

“PASST”

Benutzerfreundlichkeit7%

“Excellent schnell und praktisch”

Buchse/Anschluss/Stecker5%

“Super USB”

Haftung/Klebrigkeit4%

“Super Stick”

Kompatibilität – insgesamt4%

“Zur Übertragung vom Handy zum Pc aber hervorragend und unkompliziert geeignet”

What buyers complain about

Haltbarkeit18%

“Kurz nach der Gewährleistung defekt”

Funktionalität insgesamt14%

“Funktioniert nicht”

Datenübertragungsgeschwindigkeit9%

“Katastrophe für große Datenmengen egal wie er formuliert ist und auch schneller Transfer bringt nix für 100GB braucht er 190 Stunden”

Qualität insgesamt9%

“Müll”

Speicherkapazität6%

“Weniger GB als angegeben”

Kompatibilität – insgesamt5%

“Nicht 100% Kompatibel”

Rechnenleistung5%

“Extrem langsame Übertragungsgeschwindigkeit”

Gesamtgröße4%

“Für den Schlüsselbund definitiv schon zu groß”

Preis-Leistungs-Verhältnis3%

“Also schade uns geld rate jedem ab”

Konnektivität – insgesamt3%

“Verbindungsprobleme”

Top return reasons

Kompatibilität – insgesamt24%

Funktionalität insgesamt23%

Gesamtgröße15%

Konnektivität – insgesamt6%

Defekt Material/Teile5%

Speicherkapazität4%

Buchse/Anschluss/Stecker4%

Haftung/Klebrigkeit3%

Datenübertragungsgeschwindigkeit2%

beworben Vs Tatsächliches Produkt1%

Common questions

Is usb stick 128gb profitable to sell on Amazon Germany?: The niche generates €397K/yr across 24 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.3%. Flapen's verdict: Skip it (49/100).
How competitive is the usb stick 128gb niche?: 12 brands and 151 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in usb stick 128gb?: Top complaints mined from reviews: Haltbarkeit, Funktionalität insgesamt, Datenübertragungsgeschwindigkeit. The return rate is 0.9%.
When does demand for usb stick 128gb peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the usb stick 128gb niche?: Listings span €7.89–€19.46; the average listing price is €11.81 (sweet spot $15–$100). The average incumbent carries 26,057 reviews — the moat a new listing must climb.