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Trackpad

soft demand (-26.7% this quarter) — Trackpad doesn't clear our bar today.

Flapen Score

30
Skip it

Ranks 1,211 of 1,375 Computer & Zubehör niches · −11 vs the category median of 41

Market size 13Growth 12Conversion 17Competition 15Returns 42Price range 84Avg price 95Brand share 14Review moat 46Quality gap 52
This niche Category average · 1,375 niches

Is Trackpad profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Trackpad is a €51K/yr Amazon Germany market (83K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Nov. Verdict: Skip it — 30/100.

Trackpad: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -26.7% over the last 90 days and 1.4% of searches end in a purchase.

€51K

revenue / yr

Units sold / yr2K
Search volume / yr-26.7%83K
Conversion rate1.4%
Avg price€44.37

Who owns the niche?

The top 5 brands hold 94% of demand, so 6% of the market is open.

6%

open market share

Brands · sellers7 · 26
Top-5 product click share82%
Open market6%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement91%
New entrants (1y)5· 0 succeeded
Avg rating4.4★
Avg reviews1,906

Top Trackpad products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

€0€5K€10K€15K€20K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

26

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

2%

  • Amazon Basics35%
  • Apple28%
  • ProtoArc14%
  • Perixx12%
  • Plyisty5%
  • GAOMON4%
  • Open — no brand owns it (1 brand, 2%)

Trackpad demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume83KCVR1.4%Products11Brands7Top 5 Brands94%OOS Rate32.7%Rating4.4★Reviews1,906Avg BSR#416
3K2KHoliday '24Prime Day '25Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 2.0×

Top Trackpad search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • trackpad34K/yr
  • touchpad27K/yr
  • touchpad für pc11K/yr
  • trackpad windows6K/yr
  • trackpad mac3K/yr
  • mac trackpad3K/yr

What reviews say buyers love and hate about Trackpad

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Touch-/Tastensteuerung16%

Großes, solides USB C Touchpad – stark beim Scrollen, mit Einschränkungen beim Drag-and-drop

Qualität insgesamt11%

Top Trackpad

Kompatibilität – insgesamt10%

So freute ich mich auf die Integration dieses Produkts

Benutzerfreundlichkeit9%

Total easy zu bedienen

Preis-Leistungs-Verhältnis8%

Prima Preis-Leistung

What buyers complain about

48% of reviews
Touch-/Tastensteuerung11%

die Taste verschwindet dahinter.

Qualität insgesamt9%

Müll

Software/Anwendung9%

Die Software hat eher wenig Funktionen

Benutzerfreundlichkeit5%

Das ist total blöd und unbequem

Haltbarkeit4%

Nur 2 mal benutzt und jetzt geht es nicht mehr

Trackpad return rate & reasons

Why buyers send it back, as a share of all return requests.

3.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Kompatibilität – insgesamt
28%
2Funktionalität insgesamt
19%
3Konnektivität – insgesamt
9%
4Gesamtgröße
9%
5Touch-/Tastensteuerung
5%

Common Trackpad questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Trackpad 30/100 on Amazon Germany — Skip it. The niche generates €51K/yr across 11 tracked products. 0 of 5 products launched in the last 360 days are still selling. Search demand moved -26.7% over the last 90 days.
Search demand for Trackpad on Amazon Germany peaks in Nov, where the busiest month runs 2.0× the quietest.