Steelseries
brand-locked demand (top 5 brands take 97% of clicks) — Steelseries doesn't clear our bar today.
Flapen Score
Ranks 948 of 1,375 Computer & Zubehör niches · −5 vs the category median of 41
Is Steelseries profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Steelseries is a €763K/yr Amazon Germany market (374K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 36/100.
Steelseries: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -2.9% over the last 90 days and 1.1% of searches end in a purchase.
€763K
revenue / yr
Who owns the niche?
The top 5 brands hold 97% of demand, so 3% of the market is open.
3%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 18 products
Top Steelseries products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
SteelSeries Arctis Nova Pro Omni HiRes-Wireless Gaming-Headset 96 kHz/24 Bit ANC ClearCast Pro-Mic KI-Geräuschunterdrückung Mobile App Mix 2 4 GHz + BT OmniPlay PC+PS5+Xbox Graphit
- Price
- €312.83
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 2mo ago
SteelSeries Arctis Nova Elite - Schwarz- Hi-Res Wireless-Headset 96 kHz/24 Bit Carbonfaser ANC KI-Geräuschunterdrückung App 2 4 GHz + BT Multi-Source-Mix OmniPlay PC+PlayStation+Xbox
- Price
- €519.57
- Rating
- 4.3/5
- Reviews
- 97
- Age
- 9mo ago
SteelSeries Aerox 3 Wireless Gen 2 Ultraleichte 68-g-Gaming-Maus 4K-Polling 26K-DPI-Optiksensor 200 Std. Akkulaufzeit IP54 80 Mio. Klicks RGB Gleitfüße aus reinem PTFE Shadow
- Price
- €80.99
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 3mo ago
SteelSeries Arctis GameBuds for PS5 - Wireless Gaming Earbuds - 2.4GHz + BT 5.3 - IP55 Water Resistant - 40H Battery - Wireless Charging - PS5 PC Switch 2 Mobile - Black
- Price
- €106.50
- Rating
- 3.4/5
- Reviews
- 1,268
- Age
- 1y ago
SteelSeries Arctis Nova Pro Omni HiRes-Wireless Gaming-Headset 96 kHz/24 Bit ANC ClearCast Pro-Mic KI-Geräuschunterdrückung Mobile App Mix 2 4 GHz + BT OmniPlay PC+PS5+Xbox Midnight Blue
- Price
- €316.88
- Rating
- 4.2/5
- Reviews
- 4
- Age
- 2mo ago
Trending
90-day click momentum
SteelSeries Aerox 3 Wireless Gen 2 Ultraleichte 68-g-Gaming-Maus 4K-Polling 26K-DPI-Optiksensor 200 Std. Akkulaufzeit IP54 80 Mio. Klicks RGB Gleitfüße aus reinem PTFE Magenta
- Price
- €86.76
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 3mo ago
SteelSeries Aerox 3 Wireless Gen 2 Ultraleichte 68-g-Gaming-Maus 4K-Polling 26K-DPI-Optiksensor 200 Std. Akkulaufzeit IP54 80 Mio. Klicks RGB Gleitfüße aus reinem PTFE Shadow
- Price
- €80.99
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 3mo ago
SteelSeries Arctis Nova Pro Omni HiRes-Wireless Gaming-Headset 96 kHz/24 Bit ANC ClearCast Pro-Mic KI-Geräuschunterdrückung Mobile App Mix 2 4 GHz + BT OmniPlay PC+PS5+Xbox Midnight Blue
- Price
- €316.88
- Rating
- 4.2/5
- Reviews
- 4
- Age
- 2mo ago
SteelSeries Arctis Nova Pro Omni HiRes-Wireless Gaming-Headset 96 kHz/24 Bit ANC ClearCast Pro-Mic KI-Geräuschunterdrückung Mobile App Mix 2 4 GHz + BT OmniPlay PC+PS5+Xbox Graphit
- Price
- €312.83
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 2mo ago
SteelSeries Arctis Nova Pro Omni HiRes-Wireless Gaming-Headset 96 kHz/24 Bit ANC ClearCast Pro-Mic KI-Geräuschunterdrückung Mobile App Mix 2 4 GHz + BT OmniPlay PC+PS5+Xbox Weiß
- Price
- €318.09
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 2mo ago
Newest
by launch dateSteelSeries Arctis Nova Pro Omni HiRes-Wireless Gaming-Headset 96 kHz/24 Bit ANC ClearCast Pro-Mic KI-Geräuschunterdrückung Mobile App Mix 2 4 GHz + BT OmniPlay PC+PS5+Xbox Graphit
- Price
- €312.83
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 2mo ago
SteelSeries Arctis Nova Pro Omni HiRes-Wireless Gaming-Headset 96 kHz/24 Bit ANC ClearCast Pro-Mic KI-Geräuschunterdrückung Mobile App Mix 2 4 GHz + BT OmniPlay PC+PS5+Xbox Midnight Blue
- Price
- €316.88
- Rating
- 4.2/5
- Reviews
- 4
- Age
- 2mo ago
SteelSeries Arctis Nova Pro Omni HiRes-Wireless Gaming-Headset 96 kHz/24 Bit ANC ClearCast Pro-Mic KI-Geräuschunterdrückung Mobile App Mix 2 4 GHz + BT OmniPlay PC+PS5+Xbox Weiß
- Price
- €318.09
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 2mo ago
SteelSeries Aerox 3 Wireless Gen 2 Ultraleichte 68-g-Gaming-Maus 4K-Polling 26K-DPI-Optiksensor 200 Std. Akkulaufzeit IP54 80 Mio. Klicks RGB Gleitfüße aus reinem PTFE Shadow
- Price
- €80.99
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 3mo ago
SteelSeries Aerox 3 Wireless Gen 2 Ultraleichte 68-g-Gaming-Maus 4K-Polling 26K-DPI-Optiksensor 200 Std. Akkulaufzeit IP54 80 Mio. Klicks RGB Gleitfüße aus reinem PTFE Magenta
- Price
- €86.76
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 3mo ago
Competition: brands, sellers & click share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
102
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
1%
- SteelSeries88%
- beyerdynamic4%
- Logitech G3%
- HyperX2%
- MMOBIEL2%
- Sony1%
- Open — no brand owns it (1 brand, 1%)
Steelseries demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Steelseries search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- steelseries163K/yr
- steelseries headset wireless33K/yr
- steelseries wireless headset27K/yr
- steelseries headset66K/yr
- steel series18K/yr
- steelseries arctis nova15K/yr
- steelseries arctis16K/yr
- headset steelseries9K/yr
- arctis nova7K/yr
- steel series headset4K/yr
What reviews say buyers love and hate about Steelseries
What buyers mention most, as a share of all reviews.
What buyers love
70% of reviews“Super Sound”
“solider verarbeitungsqualität”
“Bestes Preis-Leistungsverhältnis”
“Passt”
“leichtes Headset, das sich auch über viele Stunden angenehm tragen lässt, ohne zu drücken – von der Bequemlichkeit her das beste Headset, das ich je hatte.”
What buyers complain about
53% of reviews“Sound great - quality bad”
“Haltbarkeit furchtbar”
“Mikrofon Defekt”
“Müll”
“ständig Verbindungsprobleme.”
Steelseries return rate & reasons
Why buyers send it back, as a share of all return requests.
5.6%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Steelseries questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
