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Sdr

Fail

Buyers convert on only 1.5% of searches, so Sdr is a Fail.

Flapen Score
44
44 / 100
Top 36% of 1,375 Computer & Zubehör niches · +3 vs the category median of 41
Market size
€139K/yr130K searches / yr
90-day growth
-2.9%search demand this quarter
Competition
53%top-5 click share · 11 brands · 16 sellers

Flapen Score

Sdr against its category

The dotted line is the Computer & Zubehör average. Past it, Sdr is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sdr market on Amazon at a glance

Shoppers on Amazon Germany searched for Sdr 130K times last year and spent an estimated €139K. The top 5 brands take 88% of clicks. Demand peaks in Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €139K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
-2.9%
Conversion, latest week
1.5%
Market size, estimated
€139Ka year
Peak month
November1.7× the quietest month
Top search term
sdr31K searches a year

02 · Price

A sale here is worth €73.05.

Listings sell for €73.05 on average, from €18.43 to €213.37. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €73.05 that is €0 to €7K a year per listing.

Average price
€73.05inside the $15 to $100 sweet spot
Price range
€18.43–€213.37
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€7K
Returns
3.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #1,570 within Komponenten & Ersatzteile. It carries 685 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
67%
Out of stock, average day
12.5%
Average rank
#1,570in Komponenten & Ersatzteile
Average rating
4.05 starsAmazon Germany average 4.37 stars
Average reviews
685per listing
Listings tracked
30

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Sdr products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 flat

Sellers

16

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

53%

Top 20: 87%

Open market

9%

  • Brand 140%
  • Brand 225%
  • Brand 315%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (5 brands, 9%)

Demand

Sdr search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '25Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Sdr search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sdr31K/yr
  • rtl sdr25K/yr
  • sdr empfänger28K/yr
  • rtl sdr v48K/yr
  • rtl-sdr blog v46K/yr
  • sdr stick8K/yr
  • rtl-sdr9K/yr
  • nooelec6K/yr
  • rtl2832u5K/yr
  • sdrplay4K/yr

Reviews and returns

What reviews say buyers love and hate about Sdr

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Signalstärke”
18%of negative reviews mention “Software/Anwendung”
3.5%of orders come back
“Es gibt keine App die das unterstützt ( ich weiß nicht wie man das benutzt”
A buyer, on “Software/Anwendung”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Sdr questions

Answered from the same tracked data.