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Rog Ally

Fail

The top 5 brands take 100% of clicks, so Rog Ally is a Fail.

Flapen Score
28
28 / 100
Ranks 1,259 of 1,375 Computer & Zubehör niches · −13 vs the category median of 41
Market size
€694K/yr334K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
93%top-5 click share · 2 brands · 61 sellers

Flapen Score

Rog Ally against its category

The dotted line is the Computer & Zubehör average. Past it, Rog Ally is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rog Ally market on Amazon at a glance

Shoppers on Amazon Germany searched for Rog Ally 334K times last year and spent an estimated €694K. All 2 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 334K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €694K a year.

Searches, last 12 months
334K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
0.4%
Market size, estimated
€694Ka year
Peak month
October6.8× the quietest month
Top search term
rog ally x71K searches a year

02 · Price

A sale here is worth €561.45.

Listings sell for €561.45 on average, from €320.31 to €776.98. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €561.45 that is €0 to €56K a year per listing.

Average price
€561.45above the $15 to $100 sweet spot
Price range
€320.31–€776.98
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€56K
Returns
9.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 29% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #801 within Desktop-PCs. It carries 157 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
29%
Out of stock, average day
8.3%
Average rank
#801in Desktop-PCs
Average rating
4.19 starsAmazon Germany average 4.37 stars
Average reviews
157per listing
Listings tracked
7

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
23 months

Products

Top Rog Ally products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

2 rising

Sellers

61

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 197%
  • Brand 23%

Demand

Rog Ally search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 6.8×

Search terms

Top Rog Ally search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rog ally x71K/yr
  • rog ally72K/yr
  • asus rog ally83K/yr
  • asus rog ally x52K/yr
  • ally12K/yr
  • asus rog ally z1 extreme11K/yr
  • ally x9K/yr
  • rog ally z1 extreme7K/yr
  • asus ally4K/yr
  • asus handheld3K/yr

Reviews and returns

What reviews say buyers love and hate about Rog Ally

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Qualität insgesamt”
13%of negative reviews mention “Montage/Installation”
9.9%of orders come back
“Xbox-Spiele lassen sich hier nicht installieren,”
A buyer, on “Montage/Installation”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Rog Ally questions

Answered from the same tracked data.