Is numpad profitable to sell on Amazon Germany?

The niche generates €100K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -31.2%. Flapen's verdict: Skip it (40/100).

How competitive is the numpad niche?

8 brands and 57 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 92% of demand.

What do buyers complain about in numpad?

Top complaints mined from reviews: Qualität insgesamt, Kompatibilität – insgesamt, Touch-/Tastensteuerung. The return rate is 2.7%.

When does demand for numpad peak?

Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the numpad niche?

Listings span €7.09–€126.94; the average listing price is €28.08 (sweet spot $15–$100). The average incumbent carries 610 reviews — the moat a new listing must climb.

numpad

Skip it

Soft demand (-31.2% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible€28.08

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Good609.67

avg incumbent reviews — the moat a new listing must climb

Price range

Good€7.09–€126.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.7%

return rate — above 5% kills the launch gate

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad€100K

€100K/yr · 119K searches

Brand share

Bad92%

top-5 brand share — brand-locked demand

Competition

Bad78%

top-5 click share — a locked-up shelf

Growth

Bad-31.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, numpad is a €100K/yr Amazon Germany market (119K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

numpad market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: €84K–€112K; units × avg price
Conversion rate: 3.0%
Avg BSR: #21
Page quality: 0%
Prime: 100%
Sponsored: 50%
Out of stock: 9.9%
Avg brand age: 45 months
Avg seller age: 201 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

Logilink55%
cimetech22%
SATECHI7%
CSL-Computer5%
GLORIOUS3%
Rytaki3%
Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -31.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Open Trend

Top numpad search terms

numpad46K/yr -25.2%2.0% conv.
keypad16K/yr -27.3%0.3% conv.
ziffernblock9K/yr -41.3%2.9% conv.
nummernblock bluetooth8K/yr -38.3%3.6% conv.
nummernblock tastatur6K/yr -15.9%2.7% conv.
numpad bluetooth5K/yr -7.1%3.1% conv.
numpad wireless9K/yr -55.2%2.4% conv.
numpad mechanisch5K/yr -33.8%0.5% conv.
numeric keypad4K/yr -25.1%1.4% conv.
ziffernblock bluetooth5K/yr -58.1%3.0% conv.

All search terms

Top numpad products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LogiLink Kabelloses Keypad Ziffernblock 18 Tasten Black

Logilink€8.674.4★1,798 rev

cimetech Kabelloser Ziffernblock 2 4 G Tragbarer Ergonomischer Mini-Nummernblock mit USB-Empfänger 18 Tasten Office-Rechennummernblöcke für Laptop Notebook Desktop Computer PC (Schwarz)

cimetech€9.034.3★1,831 rev

LogiLink ID0184 Numerische Zusatztastatur mit USB-Anschluss mit LED-Aktivitätsanzeige Schwarz

Logilink€7.094.6★525 rev

SATECHI 18-Tasten Bluetooth Zahlenblock Kabelloser Aluminium 18-Tasten Nummernblock USB-C wiederaufladbares Numpad Ziffernblock für MacBook Windows iMac Mac mini Laptops & mehr Space Grau

SATECHI€32.274.2★1,492 rev

cimetech Bluetooth Numpad- kabellos ziffernblock mit 22 Tasten -10 Multifunktionstasten Multimedia-Keys Kabellos Nummernblock für - Laptop/Desktop/Notebook (Schwarz)

cimetech€13.804.0★534 rev

Newest

by launch date

Keychron Q0 HE Kabelloser Magnetisches Numpad 2 4 GHz/Bluetooth 5.1 Schnelltrigger RGB programmierbarer mit QMK Hot-Swap-fähig CNC-gefrästes Aluminium-Numpad für Mac Windows und Linux Weiß

Keychron€126.9421 rev

5mo ago

SATECHI 18-Tasten Bluetooth Zahlenblock Kabelloser Aluminium 18-Tasten Nummernblock USB-C wiederaufladbares Numpad Ziffernblock für MacBook Windows iMac Mac mini Laptops & mehr Space Grau

SATECHI€32.271,492 rev

10mo ago

Rytaki Bluetooth Ziffernblock für Laptops tragbarer drahtloser Bluetooth 22-Tasten Nummernblock mit Mehreren Tastenkombinationen für Laptop PC Desktop Surface pro Notebook etc.

Rytaki€21.60110 rev

2y ago

GLORIOUS Gaming GMMK Macro Numpad mit Kabel oder Bluetooth Aluminium anpassbar programmierbarer Regler & Knopf tastenweise RGB-Beleuchtung lineare Schalter 18x Doubleshot-ABS-Kappen EIS

GLORIOUS€58.71150 rev

3y ago

cimetech Bluetooth Numpad- kabellos ziffernblock mit 22 Tasten -10 Multifunktionstasten Multimedia-Keys Kabellos Nummernblock für - Laptop/Desktop/Notebook (Schwarz)

cimetech€13.80534 rev

3y ago

What buyers say about numpad

What buyers praise and complain about, mined from review topics.

What buyers love

Preis-Leistungs-Verhältnis19%

“Preis/Leistung Top”

Konnektivität – insgesamt18%

“Das LogiLink ID0120 überzeugt durch seine zuverlässige 2,4-GHz-Funkverbindung, die eine flexible Nutzung ohne störende Kabel ermöglicht”

Benutzerfreundlichkeit8%

“Super einfach zu bedienen und funktioniert reibungslos”

beworben Vs Tatsächliches Produkt7%

“Macht was es soll”

Materialqualität5%

“Das Material ist solide wie von einer guten Tastatur gewohnt”

Touch-/Tastensteuerung5%

“alle Tasten reagieren zuverlässig”

Qualität insgesamt4%

“Super Produkt”

Aufladen4%

“Über USB aufladbar (auch während dem Benützen)”

Gesamtgröße4%

“Passt genau”

Funktionalität insgesamt4%

“Funktioniert perfekt”

What buyers complain about

Qualität insgesamt20%

“Absoluter Müll”

Kompatibilität – insgesamt13%

“Die "="-Taste lässt sich bei Office 265 nicht verwenden.”

Touch-/Tastensteuerung11%

“Die Tasten fühlen sich etwas wackelig an”

Design insgesamt10%

“Design ist verändert”

Haltbarkeit10%

“Funktioniert nach einem Jahr nicht mehr”

Preis-Leistungs-Verhältnis5%

“Lohnt sich nicht wirklich”

Geräuschpegel5%

“Dadurch werden Sie noch klappriger und lauter”

Benutzerfreundlichkeit3%

“Funktioniert nur bei einfachem Editor”

Top return reasons

Konnektivität – insgesamt24%

Kompatibilität – insgesamt18%

Funktionalität insgesamt16%

Touch-/Tastensteuerung10%

Qualität insgesamt9%

Gesamtgröße5%

Geräuschpegel4%

Defekt Material/Teile4%

Materialqualität3%

Buchse/Anschluss/Stecker1%

Common questions

Is numpad profitable to sell on Amazon Germany?: The niche generates €100K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -31.2%. Flapen's verdict: Skip it (40/100).
How competitive is the numpad niche?: 8 brands and 57 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in numpad?: Top complaints mined from reviews: Qualität insgesamt, Kompatibilität – insgesamt, Touch-/Tastensteuerung. The return rate is 2.7%.
When does demand for numpad peak?: Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the numpad niche?: Listings span €7.09–€126.94; the average listing price is €28.08 (sweet spot $15–$100). The average incumbent carries 610 reviews — the moat a new listing must climb.