Is microsoft maus profitable to sell on Amazon Germany?

The niche generates €133K/yr across 11 tracked products. 90-day search growth is +10.3%. Flapen's verdict: Skip it (39/100).

How competitive is the microsoft maus niche?

3 brands and 122 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in microsoft maus?

Top complaints mined from reviews: Haltbarkeit, Touch-/Tastensteuerung, Funktionalität insgesamt. The return rate is 1.5%.

When does demand for microsoft maus peak?

Demand peaks in Nov; the busiest month runs 2.2× the quietest.

What does it cost to enter the microsoft maus niche?

Listings span €7.56–€83.48; the average listing price is €34.48 (sweet spot $15–$100). The average incumbent carries 12,336 reviews — the moat a new listing must climb.

microsoft maus

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible€34.48

avg listing price — sweet spot $15–$100

Price range

Great€7.56–€83.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+10.3%

90-day search growth — must beat 0% to launch

Market size

Okay€133K

€133K/yr · 167K searches

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Review moat

Bad12,336.27

avg incumbent reviews — the moat a new listing must climb

Competition

Bad80%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, microsoft maus is a €133K/yr Amazon Germany market (167K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 39/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

microsoft maus market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: €172K–€207K; units × avg price
Conversion rate: 2.3%
Avg BSR: #176
Page quality: 0%
Prime: 91%
Sponsored: 18%
Out of stock: 13.0%
Avg brand age: 51 months
Avg seller age: 193 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

122

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

Microsoft78%
Logitech18%
HP4%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — +10.3% search growth over the last 90 days.

Peak months: Nov · busiest ÷ quietest = 2.2×

Open Trend

Top microsoft maus search terms

microsoft maus56K/yr +34.7%0.6% conv.
microsoft mouse36K/yr +98.0%0.4% conv.
surface maus12K/yr -29.2%5.2% conv.
microsoft maus bluetooth11K/yr -45.6%3.3% conv.
microsoft arc mouse7K/yr -10.4%2.3% conv.
microsoft surface maus7K/yr -35.1%5.0% conv.
microsoft bluetooth maus7K/yr -33.7%3.2% conv.
microsoft mouse bluetooth6K/yr -45.9%3.4% conv.
microsoft maus kabellos6K/yr -51.5%1.8% conv.
bluetooth maus microsoft5K/yr -38.7%3.5% conv.

All search terms

Top microsoft maus products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Microsoft Surface Arc Mouse | Platin

Microsoft€52.474.4★2,087 rev

Microsoft WS3 00006 Maus grau

Microsoft€48.664.2★185 rev

Microsoft Surface Arc Mouse | Schwarz

Microsoft€55.544.4★2,087 rev

Microsoft Surface Maus grau

Microsoft€39.834.4★526 rev

Logitech Signature M650 Kabellose Maus - für kleine bis mittelgroße Hände 2-Jahres-Batterie Leise Klicks Anpassbare Seitentasten Bluetooth Kompatibilität mit mehreren Geräten - Grau

Logitech€23.684.5★11,866 rev

Newest

by launch date

Microsoft Surface Arc Mouse | Schwarz

Microsoft€55.542,087 rev

2y ago

Logitech Pebble Mouse 2 M350s schlanke kabellose Bluetooth-Maus mobil leicht anpassbare Taste leise Klicks Easy-Switch für Windows macOS iPadOS Android ChromeOS - Grafit

Logitech€15.176,567 rev

2y ago

Logitech M240 Silent Bluetooth Maus Kabellos Kompakt Mobil Smooth Tracking 18-Monate-Batterie für Windows macOS ChromeOS kompatibel mit PC Mac Laptop Tablets - Graphit

Logitech€12.118,294 rev

3y ago

HP€17.431,213 rev

3y ago

Logitech Signature M650 Kabellose Maus - für kleine bis mittelgroße Hände 2-Jahres-Batterie Leise Klicks Anpassbare Seitentasten Bluetooth Kompatibilität mit mehreren Geräten - Grau

Logitech€23.6811,866 rev

4y ago

What buyers say about microsoft maus

What buyers praise and complain about, mined from review topics.

What buyers love

Preis-Leistungs-Verhältnis13%

“Dazu ein super Preis Leistung”

Qualität insgesamt13%

“Super Produkt”

beworben Vs Tatsächliches Produkt9%

“Macht alles”

Gesamtgröße8%

“Passt”

Touch-/Tastensteuerung8%

“Liegt gut in der Hand, klicken und scrollen intuitiv, das Scroll-Rad kann auch für Klick-Befehle wie zb Tab schließen verwendet werden”

Benutzerfreundlichkeit7%

“Super Handhabung”

Konnektivität – insgesamt6%

“Bluetooth inkl. Dongle”

Akkulaufzeit3%

“Leise, Robust, lange Batterielebensdauer, Bluetooth inkl. Dongle”

Montage/Installation3%

“.leichte Installation”

Griff3%

“Liegt super in der Hand”

What buyers complain about

Haltbarkeit19%

“schlechte Haltbarkeit”

Touch-/Tastensteuerung16%

“Linker Button nach wenigen Monaten defekt”

Funktionalität insgesamt8%

“Doesn't work, broken”

Qualität insgesamt6%

“Leider unzuverlässig”

Gesamtgröße6%

“Die größe L ist schon recht groß für meine großen Hände passt es aber ich hätte auch eine nummer kleiner nehmen können.”

Konnektivität – insgesamt4%

“Verbindungsstick fehlt”

Preis-Leistungs-Verhältnis4%

“Lieber zwei, drei Euro mehr ausgeben und eine Maus kaufen, die auch wirklich funktioniert”

Geräuschpegel4%

“laute klicks”

beworben Vs Tatsächliches Produkt2%

“Beschreibung irreführend”

Defekt Material/Teile2%

“Teile fehlen”

Top return reasons

Gesamtgröße32%

Funktionalität insgesamt18%

Konnektivität – insgesamt11%

Kompatibilität – insgesamt9%

Geräuschpegel5%

Touch-/Tastensteuerung4%

Defekt Material/Teile4%

Qualität insgesamt2%

Buchse/Anschluss/Stecker2%

Produktzustand2%

Common questions

Is microsoft maus profitable to sell on Amazon Germany?: The niche generates €133K/yr across 11 tracked products. 90-day search growth is +10.3%. Flapen's verdict: Skip it (39/100).
How competitive is the microsoft maus niche?: 3 brands and 122 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in microsoft maus?: Top complaints mined from reviews: Haltbarkeit, Touch-/Tastensteuerung, Funktionalität insgesamt. The return rate is 1.5%.
When does demand for microsoft maus peak?: Demand peaks in Nov; the busiest month runs 2.2× the quietest.
What does it cost to enter the microsoft maus niche?: Listings span €7.56–€83.48; the average listing price is €34.48 (sweet spot $15–$100). The average incumbent carries 12,336 reviews — the moat a new listing must climb.