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Microsoft Arc Mouse

Fail

The top 5 brands take 100% of clicks, so Microsoft Arc Mouse is a Fail.

Flapen Score
38
38 / 100
Ranks 853 of 1,375 Computer & Zubehör niches · −3 vs the category median of 41
Market size
€20K/yr10K searches / yr
90-day growth
-8.6%search demand this quarter
Competition
95%top-5 click share · 4 brands · 71 sellers

Flapen Score

Microsoft Arc Mouse against its category

The dotted line is the Computer & Zubehör average. Past it, Microsoft Arc Mouse is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Microsoft Arc Mouse market on Amazon at a glance

Shoppers on Amazon Germany searched for Microsoft Arc Mouse 10K times last year and spent an estimated €20K. All 4 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €20K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
-8.6%
Conversion, latest week
5.4%
Market size, estimated
€20Ka year
Top search term
arc mouse4K searches a year

02 · Price

A sale here is worth €38.76.

Listings sell for €38.76 on average, from €15.17 to €83.48. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €38.76 that is €0 to €4K a year per listing.

Average price
€38.76inside the $15 to $100 sweet spot
Price range
€15.17–€83.48
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
2.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

43% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #483 within Mäuse, Tastaturen & Eingabegeräte. It carries 1,565 reviews at 3.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
86%
Out of stock, average day
1.0%
Average rank
#483in Mäuse, Tastaturen & Eingabegeräte
Average rating
3.61 starsAmazon Germany average 4.37 stars
Average reviews
1,565per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Microsoft Arc Mouse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

71

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Brand 181%
  • Brand 214%
  • Brand 33%
  • Brand 43%

Demand

Microsoft Arc Mouse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.4× · 10 of 12 months tracked

Search terms

Top Microsoft Arc Mouse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • arc mouse4K/yr
  • surface arc mouse3K/yr
  • microsoft arc mouse 23K/yr

Reviews and returns

What reviews say buyers love and hate about Microsoft Arc Mouse

We read the reviews and the return reasons for every product selling here.

10%of positive reviews mention “Konnektivität – insgesamt”
19%of negative reviews mention “Touch-/Tastensteuerung”
2.7%of orders come back
“Linker Button nach wenigen Monaten defekt”
A buyer, on “Touch-/Tastensteuerung”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Microsoft Arc Mouse questions

Answered from the same tracked data.