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macbook maus

Skip it

Soft demand (-28.8% this quarter) — this niche doesn't clear our bar today.

Market size 57Growth 11Conversion 58Competition 34Returns 73Price range 89Avg price 95Brand share 20Review moat 24Quality gap 52

Avg price

Incredible€27.00

avg listing price — sweet spot $15–$100

Price range

Great€10.81–€102.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Market size

Good€447K

€447K/yr · 334K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad5,140.68

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad92%

top-5 brand share — brand-locked demand

Growth

Bad-28.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, macbook maus is a €447K/yr Amazon Germany market (334K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Sep–Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

macbook maus market data

Units sold / yr
13K–15K
avg 750–1,000/product
Revenue / yr
€338K–€405K
units × avg price
Conversion rate
5.0%
Avg BSR
#35
Page quality
0%
Prime
100%
Sponsored
79%
Out of stock
5.6%
Avg brand age
47 months
Avg seller age
192 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

160

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

5%

  • Apple25%
  • Logitech23%
  • AE WISH ANEWISH21%
  • LEAPEST13%
  • Azmall10%
  • TECKNET3%
  • Open — no brand owns it (3 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -28.8% search growth over the last 90 days.
13K8KHoliday '24Prime Day '25Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Nov, Dec · busiest ÷ quietest = 2.0×

Top macbook maus search terms

  • maus für macbook38K/yr
  • macbook maus40K/yr
  • maus für ipad33K/yr
  • maus macbook24K/yr
  • ipad maus29K/yr
  • mac maus19K/yr
  • bluetooth maus macbook15K/yr
  • maus für macbook air14K/yr
  • maus mac13K/yr
  • mac mouse12K/yr
All search terms

Top macbook maus products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€45K20%€89K30%€134K40%€179K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about macbook maus

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt10%

“Perfect, Qualität entspricht seinem Preis”

Preis-Leistungs-Verhältnis10%

“Super Preis-Leistung”

Touch-/Tastensteuerung8%

“Soft Touch Tasten, angenehme Größe und Oberfläche”

Konnektivität – insgesamt8%

“Bluetooth inkl. Dongle”

beworben Vs Tatsächliches Produkt7%

“Produkt wie beschrieben”

Gesamtgröße7%

“Passt”

Benutzerfreundlichkeit6%

“Easy”

Akkulaufzeit6%

“Leise, Robust, lange Batterielebensdauer, Bluetooth inkl. Dongle”

Kompatibilität – insgesamt6%

“Kompatibilität mit mehreren Geräten gewährleistet eine nahtlose Integration in moderne Workflows.”

Design insgesamt5%

“Elegant”

What buyers complain about

Touch-/Tastensteuerung14%

“Linker Button nach wenigen Monaten defekt”

Haltbarkeit12%

“begrenzte Haltbarkeit”

Qualität insgesamt8%

“Müll”

Konnektivität – insgesamt6%

“Verbindungsstick fehlt”

Aufladen6%

“Einzig negativ anzurechnender Punkt ist und bleibt der Ladeport (nun per USB-C) an der Unterseite.”

Preis-Leistungs-Verhältnis5%

“Teuer”

Funktionalität insgesamt3%

“Ruckelt und verzögert”

Gesamtgröße3%

“Die größe L ist schon recht groß für meine großen Hände passt es aber ich hätte auch eine nummer kleiner nehmen können.”

Kompatibilität – insgesamt3%

“Logitech Pebble Mouse 2 M350s passt nicht”

Benutzerfreundlichkeit2%

“macht es nicht einfacher”

Top return reasons

Gesamtgröße21%
Funktionalität insgesamt17%
Kompatibilität – insgesamt13%
Konnektivität – insgesamt12%
Touch-/Tastensteuerung6%
Qualität insgesamt4%
Komfort insgesamt3%
Geräuschpegel2%
Produktzustand2%
Defekt Material/Teile2%

Common questions

Is macbook maus profitable to sell on Amazon Germany?
The niche generates €447K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -28.8%. Flapen's verdict: Skip it (46/100).
How competitive is the macbook maus niche?
9 brands and 160 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in macbook maus?
Top complaints mined from reviews: Touch-/Tastensteuerung, Haltbarkeit, Qualität insgesamt. The return rate is 2.1%.
When does demand for macbook maus peak?
Demand peaks in Sep–Nov–Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the macbook maus niche?
Listings span €10.81–€102.38; the average listing price is €27.00 (sweet spot $15–$100). The average incumbent carries 5,141 reviews — the moat a new listing must climb.