Macbook Air M4

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -55.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €3.7M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-55.1%

Conversion, latest week

0.2%

Market size, estimated

€3.7Ma year

Peak month

November6.0× the quietest month

Top search term

macbook air m41.7M searches a year

Listings sell for €823.72 on average, from €502.66 to €1103.13. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,500 to 2,000 of them. At €823.72 that is €1.2M to €1.6M a year per listing.

Average price

€823.72above the $15 to $100 sweet spot

Price range

€502.66–€1103.13

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

1,500–2,000

Revenue per listing a year

€1.2M–€1.6M

Returns

3.3%of orders · Amazon Germany median 1.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Laptops. It carries 1,332 reviews at 4.79 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#6in Laptops

Average rating

4.79 starsAmazon Germany average 4.37 stars

Average reviews

1,332per listing

Listings tracked

12

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

30 months