Skip to content

Macbook Air M2 Hülle

Fail

Shoppers spend an estimated $28K a year here, so Macbook Air M2 Hülle is a Fail.

Flapen Score
39
39 / 100
Ranks 796 of 1,375 Computer & Zubehör niches · −2 vs the category median of 41
Market size
€28K/yr48K searches / yr
90-day growth
-27.2%search demand this quarter
Competition
56%top-5 click share · 11 brands · 15 sellers

Flapen Score

Macbook Air M2 Hülle against its category

The dotted line is the Computer & Zubehör average. Past it, Macbook Air M2 Hülle is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Macbook Air M2 Hülle market on Amazon at a glance

Shoppers on Amazon Germany searched for Macbook Air M2 Hülle 48K times last year and spent an estimated €28K. The top 5 brands take 81% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €28K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
-27.2%
Conversion, latest week
4.0%
Market size, estimated
€28Ka year
Peak month
December6.9× the quietest month
Top search term
macbook air m2 hülle11K searches a year

02 · Price

A sale here is worth €14.61.

Listings sell for €14.61 on average, from €8.56 to €35.10. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €14.61 that is €0 to €1K a year per listing.

Average price
€14.61under the $15 to $100 sweet spot
Price range
€8.56–€35.10
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
3.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #15 within Laptop-Zubehör. It carries 6,726 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#15in Laptop-Zubehör
Average rating
4.36 starsAmazon Germany average 4.37 stars
Average reviews
6,726per listing
Listings tracked
19

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Macbook Air M2 Hülle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

15

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

15%

  • Brand 145%
  • Brand 221%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (5 brands, 15%)

Demand

Macbook Air M2 Hülle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Prime Day '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 6.9×

Search terms

Top Macbook Air M2 Hülle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • macbook air m2 hülle11K/yr
  • macbook air 13 6 zoll hülle7K/yr
  • macbook air m3 13 zoll hülle9K/yr
  • macbook air m2 13 zoll hülle5K/yr
  • macbook air 2022 hülle3K/yr
  • macbook air m2 case4K/yr
  • macbook air m3 hülle5K/yr
  • macbook air m3 case2K/yr
  • macbook air 2024 hülle1K/yr
  • hülle macbook air 13 zoll 2024423/yr

Reviews and returns

What reviews say buyers love and hate about Macbook Air M2 Hülle

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Gesamtgröße”
19%of negative reviews mention “Qualität insgesamt”
3.0%of orders come back
“schlechte Qualität”
A buyer, on “Qualität insgesamt”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Macbook Air M2 Hülle questions

Answered from the same tracked data.