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Logitech K400

brand-locked demand (top 5 brands take 100% of clicks) — Logitech K400 doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 738 of 1,375 Computer & Zubehör niches · −1 vs the category median of 41

Market size 28Growth 15Conversion 84Competition 5Returns 51Price range 95Avg price 95Brand share 0Review moat 41Quality gap 81
This niche Category average · 1,375 niches

Is Logitech K400 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Logitech K400 is a €121K/yr Amazon Germany market (44K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Skip it — 40/100.

Logitech K400: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -20.0% over the last 90 days and 9.2% of searches end in a purchase.

€121K

revenue / yr

Units sold / yr4K
Search volume / yr-20.0%44K
Conversion rate9.2%
Avg price€30.04

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 98
Top-5 product click share94%
Open market0%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 7 products

Sponsored placement43%
New entrants (1y)0· 0 succeeded
Avg rating4.2★
Avg reviews2,392

Top Logitech K400 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

€0€18K€36K€54K€72K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

98

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Logitech84%
  • Bnnwa12%
  • Rii4%

Logitech K400 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume44KCVR9.2%Products7Brands3Top 5 Brands100%OOS Rate0.0%Rating4.2★Reviews2,392Avg BSR#419
1K750Prime Day '25Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.7×

Top Logitech K400 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • logitech k40019K/yr
  • logitech k400 plus11K/yr
  • logitech k400 plus deutsch4K/yr
  • k400 plus3K/yr
  • k4003K/yr
  • logitech tastatur mit touchpad4K/yr

What reviews say buyers love and hate about Logitech K400

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Qualität insgesamt22%

Sehr schönes Produkt

beworben Vs Tatsächliches Produkt14%

Macht was es soll

Touch-/Tastensteuerung13%

Die Bnnwa Kabellose Bluetooth-Tastatur mit Touchpad, kabellose TV-Tastatur mit Multi-Touchpad sowie 2 Bloothooth Auswahl Möglichkeiten funktioniert einwandfrei

Preis-Leistungs-Verhältnis10%

Top Preis/Leistung

Benutzerfreundlichkeit4%

Handlich

What buyers complain about

80% of reviews
Touch-/Tastensteuerung26%

Insbesondere deswegen, weil das Touchpad bei Laptops mit Linux äußerst empfindlich ist

Konnektivität – insgesamt18%

Nachdem wir durch einen Zufall herausgefunden haben, dass das WLAN vom Philips TV das gesamte Funksignal in der Wohnung stört haben wir es abgestellt

Aufladen9%

muss täglich geladen werden

Reichweite5%

Reichweite mit Dongle katastrophal

Signalstärke5%

Empfang ist schlecht

Logitech K400 return rate & reasons

Why buyers send it back, as a share of all return requests.

2.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Kompatibilität – insgesamt
22%
2Gesamtgröße
14%
3Konnektivität – insgesamt
13%
4Funktionalität insgesamt
12%
5Touch-/Tastensteuerung
11%

Common Logitech K400 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Logitech K400 40/100 on Amazon Germany — Skip it. The niche generates €121K/yr across 7 tracked products. Search demand moved -20.0% over the last 90 days.
Search demand for Logitech K400 on Amazon Germany peaks in Jan, where the busiest month runs 1.7× the quietest.