Is Laserdrucker profitable to sell on Amazon Germany?

Flapen scores Laserdrucker 52 out of 100 on Amazon Germany, a Maybe. Shoppers spend €3.5M a year across 47 tracked products. 3 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew -7.4% in the last 90 days.

How competitive is the Laserdrucker niche on Amazon Germany?

6 brands and 259 sellers compete in Laserdrucker on Amazon Germany. The top 5 Laserdrucker products take 35% of clicks, and the top 5 brands take 99%.

What do buyers complain about in Laserdrucker?

Laserdrucker buyers on Amazon Germany complain most about Konnektivität – insgesamt, Funktionalität insgesamt, and Druckqualität. An estimated 2.6% of orders come back.

When does demand for Laserdrucker peak?

Search demand for Laserdrucker on Amazon Germany peaks in Nov–Dec, and the busiest month runs 2.5× the quietest.

What does it cost to enter the Laserdrucker niche?

Laserdrucker sells for €152.75 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €46.07 to €308.96. The average product has 969 reviews, the count a new listing must catch up to.

Laserdrucker

Maybe

Shoppers spend an estimated $3.5M a year here. But the top 5 brands take 99% of clicks, so Laserdrucker is a Maybe.

Filters High Price

Flapen Score: 52
52 / 100Top 13% of 1,375 Computer & Zubehör niches · +11 vs the category median of 41
Market size: €3.5M/yr3.1M searches / yr
90-day growth: -7.4%search demand this quarter
Competition: 35%top-5 click share · 6 brands · 259 sellers

Flapen Score

Laserdrucker against its category

The dotted line is the Computer & Zubehör average. Past it, Laserdrucker is stronger. Inside it, weaker.

52Maybe

This niche Category average

See the method

Market

The Laserdrucker market on Amazon at a glance

Shoppers on Amazon Germany searched for Laserdrucker 3.1M times last year and spent an estimated €3.5M. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €3.5M a year.

Searches, last 12 months: 3.1M
Growth, 90 days vs prior 90: -7.4%
Conversion, latest week: 0.7%
Market size, estimated: €3.5Ma year
Peak month: November2.5× the quietest month
Top search term: laserdrucker1.1M searches a year

02 · Price

A sale here is worth €152.75.

Listings sell for €152.75 on average, from €46.07 to €308.96. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At €152.75 that is €38K to €76K a year per listing.

Average price: €152.75above the $15 to $100 sweet spot
Price range: €46.07–€308.96
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 20K–25K
Units per listing a year: 250–500
Revenue per listing a year: €38K–€76K
Returns: 2.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Drucker & Zubehör. It carries 969 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings: 74%
Prime listings: 94%
Out of stock, average day: 0.0%
Average rank: #10in Drucker & Zubehör
Average rating: 4.24 starsAmazon Germany average 4.37 stars
Average reviews: 969per listing
Listings tracked: 47

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months: 3
Successful launches: 3Amazon's first-year sales bar
Average brand age: 53 months

Products

Top Laserdrucker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

6 rising

Sellers

259

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

35%

Top 20: 77%

Open market

Brand 153%
Brand 220%
Brand 316%
Brand 47%
Brand 53%
Brand 61%
Open — no brand owns it (0%)

Demand

Laserdrucker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Laserdrucker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

laserdrucker1.1M/yr -23.1%0.8% conv.
laserdrucker farbe379K/yr -15.4%0.4% conv.
farblaserdrucker323K/yr -17.1%0.5% conv.
laserdrucker mit scanner und kopierer149K/yr +15.3%0.8% conv.
laserdrucker schwarz weiss119K/yr -2.1%1.0% conv.
farblaserdrucker multifunktionsgerät141K/yr -16.1%0.4% conv.
hp laserdrucker116K/yr -9.4%0.8% conv.
multifunktionsdrucker laser80K/yr +21.3%0.3% conv.
laserdrucker multifunktionsgerät143K/yr -30.9%0.3% conv.
farblaserdrucker multifunktionsgerät wlan55K/yr +70.6%0.2% conv.

Reviews and returns

What reviews say buyers love and hate about Laserdrucker

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Druckqualität”

10%of negative reviews mention “Konnektivität – insgesamt”

2.6%of orders come back

“Ständige WLAN Probleme”

A buyer, on “Konnektivität – insgesamt”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Laserdrucker questions

Answered from the same tracked data.

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