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Kyocera Ecosys M5521cdw

Fail

Prices span $24.97–$817.43, mostly outside the sweet spot, so Kyocera Ecosys M5521cdw is a Fail.

Flapen Score
48
48 / 100
Top 22% of 1,375 Computer & Zubehör niches · +7 vs the category median of 41
Market size
€210K/yr9K searches / yr
90-day growth
-20.4%search demand this quarter
Competition
73%top-5 click share · 7 brands · 111 sellers

Flapen Score

Kyocera Ecosys M5521cdw against its category

The dotted line is the Computer & Zubehör average. Past it, Kyocera Ecosys M5521cdw is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kyocera Ecosys M5521cdw market on Amazon at a glance

Shoppers on Amazon Germany searched for Kyocera Ecosys M5521cdw 9K times last year and spent an estimated €210K. The top 5 brands take 93% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 15.0% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 15.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €210K a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
-20.4%
Conversion, latest week
15.0%
Market size, estimated
€210Ka year
Peak month
November2.2× the quietest month
Top search term
kyocera ecosys m5521cdw3K searches a year

02 · Price

A sale here is worth €162.16.

Listings sell for €162.16 on average, from €24.97 to €817.43. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €162.16 that is €0 to €16K a year per listing.

Average price
€162.16above the $15 to $100 sweet spot
Price range
€24.97–€817.43
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€16K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #914 within Drucker & Zubehör. It carries 395 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
75%
Out of stock, average day
2.2%
Average rank
#914in Drucker & Zubehör
Average rating
4.25 starsAmazon Germany average 4.37 stars
Average reviews
395per listing
Listings tracked
12

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Kyocera Ecosys M5521cdw products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

111

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

3%

  • Brand 149%
  • Brand 216%
  • Brand 315%
  • Brand 49%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Kyocera Ecosys M5521cdw search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400300Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Kyocera Ecosys M5521cdw search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kyocera ecosys m5521cdw3K/yr
  • toner kyocera ecosys m5521cdw3K/yr
  • kyocera ecosys p5021cdw3K/yr

Reviews and returns

What reviews say buyers love and hate about Kyocera Ecosys M5521cdw

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
10%of negative reviews mention “Qualität insgesamt”
1.0%of orders come back
“Mit dieser nicht akzeptablen Qualität hätte ich, auch wegen der sonstigen Rezensionen, nicht gerechnet”
A buyer, on “Qualität insgesamt”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kyocera Ecosys M5521cdw questions

Answered from the same tracked data.