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Kensington Schloss

Fail

Shoppers spend an estimated $30K a year here, so Kensington Schloss is a Fail.

Flapen Score
42
42 / 100
Top 44% of 1,375 Computer & Zubehör niches · +1 vs the category median of 41
Market size
€30K/yr40K searches / yr
90-day growth
-14.2%search demand this quarter
Competition
69%top-5 click share · 11 brands · 94 sellers

Flapen Score

Kensington Schloss against its category

The dotted line is the Computer & Zubehör average. Past it, Kensington Schloss is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kensington Schloss market on Amazon at a glance

Shoppers on Amazon Germany searched for Kensington Schloss 40K times last year and spent an estimated €30K. The top 5 brands take 86% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
4.5%
Market size, estimated
€30Ka year
Peak month
November1.3× the quietest month
Top search term
kensington schloss19K searches a year

02 · Price

A sale here is worth €16.55.

Listings sell for €16.55 on average, from €4.92 to €44.78. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €16.55 that is €0 to €2K a year per listing.

Average price
€16.55inside the $15 to $100 sweet spot
Price range
€4.92–€44.78
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
3.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #65 within Laptop-Zubehör. It carries 177 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#65in Laptop-Zubehör
Average rating
3.99 starsAmazon Germany average 4.37 stars
Average reviews
177per listing
Listings tracked
20

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Kensington Schloss products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

94

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

11%

  • Brand 141%
  • Brand 216%
  • Brand 315%
  • Brand 49%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 11%)

Demand

Kensington Schloss search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Kensington Schloss search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kensington schloss19K/yr
  • kensington lock8K/yr
  • kensington7K/yr
  • laptop schloss7K/yr

Reviews and returns

What reviews say buyers love and hate about Kensington Schloss

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Benutzerfreundlichkeit”
31%of negative reviews mention “Benutzerfreundlichkeit”
3.9%of orders come back
“Einstellung einer neuen Zahl fast unmöglich”
A buyer, on “Benutzerfreundlichkeit”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Kensington Schloss questions

Answered from the same tracked data.