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gundam

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 21Growth 18Conversion 7Competition 85Returns 97Price range 57Avg price 95Brand share 1Review moat 64Quality gap 24

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible€41.14

avg listing price — sweet spot $15–$100

Competition

Great30%

top-5 click share — an open shelf

Review moat

Good938.54

avg incumbent reviews — the moat a new listing must climb

Price range

Good€7.68–€156.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€85K

€85K/yr · 375K searches

Growth

Bad-14.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, gundam is a €85K/yr Amazon Germany market (375K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

gundam market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
€82K–€103K
units × avg price
Conversion rate
0.5%
Avg BSR
#678
Page quality
0%
Prime
88%
Sponsored
21%
Out of stock
4.1%
Avg brand age
38 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

6 falling

Sellers

114

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

30%

Top 20: 67%

Open market

0%

  • BANDAI SPIRITS76%
  • BANDAI18%
  • GWTCTOY3%
  • CSNRHG1%
  • Fippy1%
  • stedi0%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.7% search growth over the last 90 days.
10K6KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.6×

Top gundam search terms

  • gundam173K/yr
  • gunpla51K/yr
  • gundam model kit48K/yr
  • bandai29K/yr
  • gundam mg22K/yr
  • gundam hg11K/yr
  • gundam rg11K/yr
  • gundam 1/10012K/yr
  • bandai model kit8K/yr
  • mobile suit gundam5K/yr
All search terms

Top gundam products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€2K4%€3K6%€5K8%€7K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about gundam

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt15%

“Super Qualität”

Design insgesamt14%

“Sehr schönes Model”

beworben Vs Tatsächliches Produkt11%

“Genau das was es sein soll”

Gesamtgröße8%

“Passt”

Spaß/Unterhaltungserlebnis8%

“Für jung und alt das beste zum puzzln”

Preis-Leistungs-Verhältnis7%

“Aber hat sich gelohnt”

Materialqualität6%

“Sie sind aus hochwertigem Kunststoff gefertigt”

Anleitung/Benutzerhandbuch/Fehlerbehebung5%

“die Bauanleitung ist sehr detailliert.”

Eignung Anfänger4%

“Super einsteiger Model”

Sammlungsobjekte4%

“Schöne Ergänzung der Sammlung”

What buyers complain about

Haltbarkeit15%

“leider fällt er die ganze zeit auseinander”

Qualität insgesamt10%

“Billig verarbeitet”

Gleichgewicht/Stabilität10%

“für mich zu kompliziert und zu instabil.”

beworben Vs Tatsächliches Produkt10%

“Nicht wie beschrieben”

Preis-Leistungs-Verhältnis10%

“Der Preis ist etwas Heavy”

Griff5%

“Die Finger fallen bei mir relativ leicht aus der Hand”

Haftung/Klebrigkeit5%

“Es gibt zwar noch extra Sticker dazu, die meisten sehen aber nicht wirklich gut aus, da man einen klaren Klebestreifenrand sieht, ist halt Geschmacksache”

Montage/Installation5%

“War wohl einer der schweren, diesen Gundam zusammen zu bauen”

Top return reasons

Defekt Material/Teile35%
Qualität insgesamt22%
beworben Vs Tatsächliches Produkt13%
Montage/Installation7%
Materialqualität6%
Akkulaufzeit4%
Design insgesamt4%
Gesamtgröße4%
Preis-Leistungs-Verhältnis4%
Produktzustand2%

Common questions

Is gundam profitable to sell on Amazon Germany?
The niche generates €85K/yr across 68 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -14.7%. Flapen's verdict: Skip it (42/100).
How competitive is the gundam niche?
6 brands and 114 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in gundam?
Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Gleichgewicht/Stabilität. The return rate is 0.6%.
When does demand for gundam peak?
Demand peaks in Nov–Dec; the busiest month runs 1.6× the quietest.
What does it cost to enter the gundam niche?
Listings span €7.68–€156.03; the average listing price is €41.14 (sweet spot $15–$100). The average incumbent carries 939 reviews — the moat a new listing must climb.