Externe Festplatte

Shoppers searched for this 6.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €12.7M a year.

Searches, last 12 months

6.2M

Growth, 90 days vs prior 90

-16.8%

Conversion, latest week

2.6%

Market size, estimated

€12.7Ma year

Peak month

November2.1× the quietest month

Top search term

externe festplatte1.6M searches a year

Listings sell for €77.76 on average, from €17.09 to €301.30. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 3,000 to 4,000 of them. At €77.76 that is €233K to €311K a year per listing.

Average price

€77.76inside the $15 to $100 sweet spot

Price range

€17.09–€301.30

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

150K–200K

Units per listing a year

3,000–4,000

Revenue per listing a year

€233K–€311K

Returns

1.4%of orders · Amazon Germany median 1.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #11 within Datenspeicher. It carries 67,668 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#11in Datenspeicher

Average rating

4.51 starsAmazon Germany average 4.37 stars

Average reviews

67,668per listing

Listings tracked

43

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

53 months