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Evangelion

weak search conversion (0.3%) — Evangelion doesn't clear our bar today.

Flapen Score

35
Skip it

Ranks 1,001 of 1,375 Computer & Zubehör niches · −6 vs the category median of 41

Market size 7Growth 21Conversion 3Competition 26Returns 79Price range 87Avg price 92Brand share 5Review moat 90Quality gap 45
This niche Category average · 1,375 niches

Is Evangelion profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Evangelion is a €28K/yr Amazon Germany market (210K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 35/100.

Evangelion: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -8.1% over the last 90 days and 0.3% of searches end in a purchase.

€28K

revenue / yr

Units sold / yr750
Search volume / yr-8.1%210K
Conversion rate0.3%
Avg price€53.56

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers6 · 27
Top-5 product click share70%
Open market2%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement88%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews201

Top Evangelion products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

€0€3K€6K€8K€11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

27

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • FIREFIRST80%
  • FX Creations9%
  • Hwyxcx5%
  • BANDAI SPIRITS3%
  • NEULEBEN2%
  • style32%
  • Open — no brand owns it (0%)

Evangelion demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume210KCVR0.3%Products16Brands6Top 5 Brands98%OOS Rate14.8%Rating4.5★Reviews201Avg BSR#1,516
5K3KPrime Day '25Spike '25Black Friday '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

What reviews say buyers love and hate about Evangelion

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Qualität insgesamt24%

Super Qualität

Wasserbeständigkeit19%

Wasserfest

Haltbarkeit13%

diese halten super!

Design insgesamt6%

der Rucksack sieht einfach so gut aus dass ich ihn haben wollte.

Materialqualität4%

der Synthetik-Stoff ist ok.

What buyers complain about

60% of reviews
beworben Vs Tatsächliches Produkt33%

Nicht wie beschrieben

Gesamtgröße21%

Hatte ein wenig Angst das der Rucksack nicht groß genug wäre

Haftung/Klebrigkeit6%

Es gibt zwar noch extra Sticker dazu, die meisten sehen aber nicht wirklich gut aus, da man einen klaren Klebestreifenrand sieht, ist halt Geschmacksache

Evangelion return rate & reasons

Why buyers send it back, as a share of all return requests.

1.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
40%
2Komfort insgesamt
20%
3Defekt Material/Teile
20%
4Qualität insgesamt
20%

Common Evangelion questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Evangelion 35/100 on Amazon Germany — Skip it. The niche generates €28K/yr across 16 tracked products. Search demand moved -8.1% over the last 90 days.
Search demand for Evangelion on Amazon Germany is steady year-round — the busiest month runs 1.4× the quietest.