- Flapen Score
- 34 / 100Ranks 1,052 of 1,375 Computer & Zubehör niches · −7 vs the category median of 4134
- Market size
- €156K/yr53K searches / yr
- 90-day growth
- +3.5%search demand this quarter
- Competition
- 65%top-5 click share · 1 brands · 2 sellers
Flapen Score
Eero against its category
The dotted line is the Computer & Zubehör average. Past it, Eero is stronger. Inside it, weaker.
Market
The Eero market on Amazon at a glance
Shoppers on Amazon Germany searched for Eero 53K times last year and spent an estimated €156K. One brand takes every click. Demand peaks in Jul–Oct–Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €156K a year.
- Searches, last 12 months
- 53K
- Growth, 90 days vs prior 90
- +3.5%
- Conversion, latest week
- 1.3%
- Market size, estimated
- €156Ka year
- Peak month
- July1.9× the quietest month
- Top search term
- eero45K searches a year
02 · Price
A sale here is worth €226.11.
Listings sell for €226.11 on average, from €38.46 to €548.18. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €226.11 that is €0 to €23K a year per listing.
- Average price
- €226.11above the $15 to $100 sweet spot
- Price range
- €38.46–€548.18
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€23K
- Returns
- 7.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #109 within Netzwerk. It carries 173 reviews at 4.09 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #109in Netzwerk
- Average rating
- 4.09 starsAmazon Germany average 4.37 stars
- Average reviews
- 173per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Eero products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
1 falling
Sellers
2
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Brand 1100%
Demand
Eero search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct, Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Eero search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- eero45K/yr
- amazon eero3K/yr
- eero pro 63K/yr
- eero pro2K/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eero questions
Answered from the same tracked data.








