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Dvd

weak search conversion (0.6%) — Dvd doesn't clear our bar today.

Flapen Score

45
Skip it

Top 32% of 1,375 Computer & Zubehör niches · +4 vs the category median of 41

Market size 41Growth 16Conversion 8Competition 63Returns 50Price range 70Avg price 95Brand share 60Review moat 29Quality gap 58
This niche Category average · 1,375 niches

Is Dvd profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Dvd is a €215K/yr Amazon Germany market (1.3M searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.

Dvd: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.8% over the last 90 days and 0.6% of searches end in a purchase.

€215K

revenue / yr

Units sold / yr13K
Search volume / yr-17.8%1.3M
Conversion rate0.6%
Avg price€28.40

Who owns the niche?

The top 5 brands hold 69% of demand, so 31% of the market is open.

31%

open market share

Brands · sellers19 · 171
Top-5 product click share47%
Open market31%
Avg brand age87 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 29 products

Sponsored placement72%
New entrants (1y)1· 0 succeeded
Avg rating4.4★
Avg reviews3,630

Top Dvd products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

€0€9K€17K€26K€34K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

171

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

47%

Top 20: 88%

Open market

26%

  • Verbatim36%
  • Universal Pictures12%
  • Intenso9%
  • LIOVODE7%
  • NOLYTH6%
  • Sony5%

Dvd demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.3MCVR0.6%Products29Brands19Top 5 Brands69%OOS Rate2.8%Rating4.4★Reviews3,630Avg BSR#61
60K40KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Top Dvd search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dvd filme682K/yr
  • dvd534K/yr
  • filme dvd46K/yr

What reviews say buyers love and hate about Dvd

What buyers mention most, as a share of all reviews.

What buyers love

71% of reviews
Qualität insgesamt17%

Top Produkt

Preis-Leistungs-Verhältnis17%

Preis-Leistung super

beworben Vs Tatsächliches Produkt12%

Ansonsten alles ok, wie bei der Bestellung angegeben

Benutzerfreundlichkeit7%

Hat intuitive Bedienung

Gesamtgröße4%

Passt

What buyers complain about

61% of reviews
Funktionalität insgesamt14%

Funktioniert nicht

Qualität insgesamt10%

.so unfassbar schlecht

Geräuschpegel9%

KLAPPERKISTE

Haltbarkeit5%

Defekt nach einem Tag

Kompatibilität – insgesamt5%

funktioniert nicht mit allen TV geräten

Dvd return rate & reasons

Why buyers send it back, as a share of all return requests.

3.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
36%
2Kompatibilität – insgesamt
18%
3Defekt Material/Teile
6%
4Gesamtgröße
5%
5Konnektivität – insgesamt
5%

Common Dvd questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dvd 45/100 on Amazon Germany — Skip it. The niche generates €215K/yr across 29 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -17.8% over the last 90 days.
Search demand for Dvd on Amazon Germany peaks in Nov–Dec, where the busiest month runs 2.2× the quietest.