devolo dlan
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great€81.79avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Price range
Okay€29.07–€192.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€204K€204K/yr · 63K searches
Review moat
Okay3,210.4avg incumbent reviews — the moat a new listing must climb
Growth
Bad-0.8%90-day search growth — must beat 0% to launch
Returns
Bad6.2%return rate — above 5% kills the launch gate
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, devolo dlan is a €204K/yr Amazon Germany market (63K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
devolo dlan market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- €123K–€164K
- units × avg price
- Conversion rate
- 4.0%
- Avg BSR
- #36
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 48 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
4 flat
Sellers
458
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
51%
Top 20: 91%
Open market
0%
- Devolo84%
- TP-Link13%
- STRONG2%
- FRITZ!1%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — -0.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 1.7×
Top devolo dlan search terms
- devolo dlan31K/yr
- devolo powerline18K/yr
- devolo dlan 12006K/yr
- dlan devolo2K/yr
- devolo starter kit2K/yr
- devolo powerline wlan2K/yr
- powerline devolo2K/yr
Top devolo dlan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
devolo 9383 WLAN Powerline Adapter dLAN 1200+ WiFi ac Erweiterungsadapter -bis zu 1.200 Mbit/s Mesh WLAN WLAN Steckdose 2x Gigabit LAN Anschluss weiß
Devolo€88.664.5★1,820 rev
devolo Magic 2 WiFi next Starter Kit WLAN Powerline Adapter bis zu 2.400 Mbit/s Mesh WLAN Steckdose 2x Gigabit LAN Anschluss dLAN 2.0 weiß
Devolo€119.674.2★1,064 rev
devolo Magic 2 Starter Kit Powerline Adapter bis zu 2.400 Mbit/s 1x Gigabit-Anschluss ideal für Homeoffice dLAN 2.0 Weiß
Devolo€89.084.0★706 rev
TP-Link Powerline Adapter Set TL-PA7017P KIT(1000Mbit/s mit Steckdose Gigabit-Port Plug&Play Kompatibel mit HomePlug AV/AV2 Powerline Adaptern Ideal für Media-Streaming)
TP-Link€38.244.4★7,610 rev
devolo Magic 1 WiFi mini Starter Kit WLAN Powerline Adapter bis zu 1.200 Mbit/s WLAN Verstärker 1x LAN Anschluss dLAN 2.0 weiß
Devolo€81.954.3★1,205 rev
Newest
by launch date
STRONG AV600Mbit/s Powerline Adapter Set HomePlug AV2 Powerline Internet Erweiterung Plug & Play Ein Knopf Sicherheit Energiesparmodus 100Mbps LAN Ports ideal für TV PC Gaming Konsole (PL600M)
STRONG€29.07165 rev
devolo Magic 2 WiFi 6 Next Starter Kit WLAN Powerline Adapter bis zu 3.000 Mbit/s über Wi-Fi 6 Mesh WLAN Steckdose 2X Gigabit LAN weiß
Devolo€192.8345 rev
devolo Magic 2 WiFi 6 Starter Kit WLAN Powerline Adapter bis zu 2.400 Mbit/s Mesh WLAN Steckdose 2x Gigabit LAN Access Point dLAN 2.0 weiß
Devolo€156.95372 rev
TP-Link WLAN Powerline Adapter Set TL-WPA8631P KIT(Dualband WLAN 1200Mbit/s AV1300 Powerline Steckdose Wifi Clone MU-MIMO 4 Gigabit Ports Plug&Play ideal für HD-Streaming)
TP-Link€70.003,923 rev
devolo Magic 2 LAN DINrail Powerline Hutschienen Adapter bis zu 2.400 Mbit/s Internet aus dem Verteilerkasten professionelles Heimnetzwerk grau
Devolo€152.10285 rev
Trending
90-day click momentum
devolo WLAN Powerline Adapter dLAN 550 WiFi Starter Kit -bis zu 500 Mbit/s Mesh WLAN Verstärker WLAN Steckdose 1x LAN Anschluss weiß
Devolo€105.024.3★
devolo dLAN 1200+ WiFi ac Starter Kit Powerline (bis zu 1200 Mbit/s WLAN ac 2 4 und 5 GHz gleichzeitig 2x LAN Ports 2x Powerlan Adapter Gigabit-Verbindung WLAN Empfang verbessern Access Point)
Devolo€154.804.3★
STRONG AV600Mbit/s Powerline Adapter Set HomePlug AV2 Powerline Internet Erweiterung Plug & Play Ein Knopf Sicherheit Energiesparmodus 100Mbps LAN Ports ideal für TV PC Gaming Konsole (PL600M)
STRONG€29.074.3★
devolo Magic 2 WiFi 6 Starter Kit WLAN Powerline Adapter bis zu 2.400 Mbit/s Mesh WLAN Steckdose 2x Gigabit LAN Access Point dLAN 2.0 weiß
Devolo€156.954.0★
devolo Magic 1 WiFi mini Erweiterungsadapter
Devolo€45.734.2★
What buyers say about devolo dlan
What buyers praise and complain about, mined from review topics.What buyers love
“Good stable internet connection”
“Easy to install, works very well and as advertised”
“ansonsten alles easy”
“Alles wie bestellt”
“Top Produkt”
“Bestes D-LAN-Set für wenig Geld”
“Ich erreiche sehr gute Up-/Downloadgeschwindigkeiten, eine gute Latenz und eine stabile Verbindung”
“Haben über Zehn Jahre perfekt funktioniert”
“Kompatibel,plug and play,schnell”
“Passt”
What buyers complain about
“Sie verursachen üble Ausfälle und Ping Latenzen”
“Funktioniert nicht”
“Defekt nach 2,5 Jahren”
“Sehr schlechte Qualität”
“40€ für so einen Müll”
“Enttäuschende Übertragungsraten”
“es funktioniert nicht mit dreier Stecker”
“Deren Nutzung und Installierung war äußerst umständlich und katastrophal”
“Wird extrem schnell heiß”
“Signal für unseren Bereich zu klein”
Top return reasons
Common questions
- Is devolo dlan profitable to sell on Amazon Germany?
- The niche generates €204K/yr across 30 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -0.8%. Flapen's verdict: Skip it (41/100).
- How competitive is the devolo dlan niche?
- 4 brands and 458 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in devolo dlan?
- Top complaints mined from reviews: Konnektivität – insgesamt, Funktionalität insgesamt, Haltbarkeit. The return rate is 6.2% — above our launch gate.
- When does demand for devolo dlan peak?
- Demand peaks in Nov–Dec; the busiest month runs 1.7× the quietest.
- What does it cost to enter the devolo dlan niche?
- Listings span €29.07–€192.83; the average listing price is €81.79 (sweet spot $15–$100). The average incumbent carries 3,210 reviews — the moat a new listing must climb.