Dell Optiplex
Dell Optiplex shows a thin review moat (43 avg reviews), but prices mostly outside the sweet spot ($85.05–$689.81) keeps it on the watch list.
Flapen Score
Top 13% of 1,375 Computer & Zubehör niches · +11 vs the category median of 41
Is Dell Optiplex profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Dell Optiplex is a €344K/yr Amazon Germany market (222K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 52/100.
Dell Optiplex: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +1.1% over the last 90 days and 0.6% of searches end in a purchase.
€344K
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.9★ — the gap to enter on.
0/100
page quality · 62 products
Top Dell Optiplex products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Lenovo ThinkCentre M710q Intel i5 6500T 4 Kern 3.1 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! | 8 GB | 128 GB NVME SSD | USB 3.0 | WLAN | Windows 11 Prof. 64-Bit | #8384
- Price
- €124.01
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 5mo ago
ThinkCentre M920q Intel i7 9700 8-Kern 4.7 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 16 GB - 512 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8299
- Price
- €316.05
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 3mo ago
Lenovo ThinkCentre Intel i5 6400T Quad-Core 2.80 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 16 GB - 256 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #7987
- Price
- €165.60
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 1y ago
Lenovo ThinkCentre M910q Tiny USDT Intel Quad Core i5 256GB SSD Festplatte 8GB Speicher Windows 11 Pro inkl. W-LAN Business Desktop Computer Mini PC (Generalüberholt)
- Price
- €115.38
- Rating
- 4.2/5
- Reviews
- 169
- Age
- 4y ago
Lenovo ThinkCentre M920q Intel i7 7700 8-Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 32 GB - 1000 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8233
- Price
- €332.57
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1mo ago
Trending
90-day click momentum
Lenovo i7 ThinkCentre Silent Business Office Computer mit 3 Jahren Garantie! Intel Core i7 4790 8 Threads 4.0 GHz - 32 GB - 1000 GB SSD - WLAN - Windows 11 Prof. - MS Office - #8467
- Price
- €289.00
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
Lenovo ThinkCentre M920q Mini PC Intel Core i7-9700 8 x 4.70 GHz 16 GB RAM 256 GB SSD Intel UHD Graphics 630 Norton 360 Windows 11 Pro (Generalüberholt)
- Price
- €315.83
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Lenovo ThinkCentre M720q mini Desktop Computer Intel Core i5-9400 8GB RAM 512GB SSD WiFi Bluetooth Keine Tastatur und Maus Windows 11 Pro (Generalüberholt)
- Price
- €233.35
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Lenovo ThinkCentre M710q Intel i7 7700 8 Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 16 GB - 256 GB NVME SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8572
- Price
- €169.69
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 2mo ago
Lenovo ThinkCentre M920q Intel i7 7700 8-Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 32 GB - 1000 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8233
- Price
- €332.57
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1mo ago
Newest
by launch date
Lenovo ThinkCentre M700 Tiny PC Intel Core i5-6400T Quad-Core bis 3 1 GHz 8 GB DDR4 RAM 256 GB M.2 SSD Windows 11 Pro Mini Business Desktop 2X DisplayPort + VGA Gigabit LAN (Generalüberholt)
- Price
- €156.77
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 1mo ago
Lenovo ThinkCentre M920q Intel i7 7700 8-Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 32 GB - 1000 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8233
- Price
- €332.57
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1mo ago
Lenovo ThinkCentre M710q Intel i7 7700 8 Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 16 GB - 256 GB NVME SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8572
- Price
- €169.69
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 2mo ago
Lenovo ThinkCentre M920q Mini PC Intel Core i7-9700 8 x 4.70 GHz 16 GB RAM 256 GB SSD Intel UHD Graphics 630 Norton 360 Windows 11 Pro (Generalüberholt)
- Price
- €315.83
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Lenovo i7 ThinkCentre Silent Business Office Computer mit 3 Jahren Garantie! Intel Core i7 4790 8 Threads 4.0 GHz - 32 GB - 1000 GB SSD - WLAN - Windows 11 Prof. - MS Office - #8467
- Price
- €289.00
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
Brands
9 flat
Sellers
100
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
29%
Top 20: 68%
Open market
3%
- Lenovo75%
- Dell11%
- shinobee5%
- HP3%
- Memory PC2%
- PCRENEWED TECNOLOGIA ACCESSIBILE1%
- Open — no brand owns it (3 brands, 3%)
Dell Optiplex demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.6×
Top Dell Optiplex search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lenovo thinkcentre119K/yr
- dell optiplex67K/yr
- mini pc refurbished15K/yr
- refurbished mini pc7K/yr
- sts multimedia pc5K/yr
- dell computer5K/yr
- lenovo think centre4K/yr
What reviews say buyers love and hate about Dell Optiplex
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Günstig”
“Super Ware”
“Alles bestens, genau wie beschrieben”
“PC läuft gut”
“Installation war unkompliziert”
What buyers complain about
70% of reviews“leider ohne Funktion – defekt”
“Lüfter zu laut”
“Der Prozessor wird wohl seit 13 Jahren nicht mehr produziert”
“Es handelt sich um ein refurbished Produkt”
“Der PC wurde nicht mal richtig zusammengebaut”
Dell Optiplex return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Dell Optiplex questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
