Canon 551
FailThe top 5 brands take 98% of clicks, so Canon 551 is a Fail.
- Flapen Score
- 46 / 100Top 28% of 1,375 Computer & Zubehör niches · +5 vs the category median of 4146
- Market size
- €65K/yr8K searches / yr
- 90-day growth
- -9.4%search demand this quarter
- Competition
- 59%top-5 click share · 7 brands · 123 sellers
Flapen Score
Canon 551 against its category
The dotted line is the Computer & Zubehör average. Past it, Canon 551 is stronger. Inside it, weaker.
Market
The Canon 551 market on Amazon at a glance
Shoppers on Amazon Germany searched for Canon 551 8K times last year and spent an estimated €65K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 28.7% of those searches ended in a purchase.
Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 28.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €65K a year.
- Searches, last 12 months
- 8K
- Growth, 90 days vs prior 90
- -9.4%
- Conversion, latest week
- 28.7%
- Market size, estimated
- €65Ka year
- Peak month
- January4.0× the quietest month
- Top search term
- canon 5515K searches a year
02 · Price
A sale here is worth €27.92.
Listings sell for €27.92 on average, from €10.29 to €63.52. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €27.92 that is €0 to €3K a year per listing.
- Average price
- €27.92inside the $15 to $100 sweet spot
- Price range
- €10.29–€63.52
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 0.5%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #866 within Drucker & Zubehör. It carries 1,415 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 95%
- Out of stock, average day
- 0.3%
- Average rank
- #866in Drucker & Zubehör
- Average rating
- 4.63 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,415per listing
- Listings tracked
- 20
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Canon 551 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 flat
Sellers
123
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
1%
- Brand 183%
- Brand 29%
- Brand 33%
- Brand 42%
- Brand 51%
- Brand 61%
- Open — no brand owns it (1 brand, 1%)
Demand
Canon 551 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 4.0×
Reviews and returns
What reviews say buyers love and hate about Canon 551
We read the reviews and the return reasons for every product selling here.
“halt recht teuer.”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Canon 551 questions
Answered from the same tracked data.








