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52

brother lc223

Worth a look

Shows searches that convert (15.5% search→purchase), but a small market ($67K/yr) keeps it on the watch list.

Market size 17Growth 20Conversion 97Competition 35Returns 96Price range 85Avg price 82Brand share 41Review moat 57Quality gap 68

Conversion

Incredible15.5%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Price range

Great€9.68–€51.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€17.61

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,217.44

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-10.1%

90-day search growth — must beat 0% to launch

Market size

Bad€67K

€67K/yr · 25K searches

According to Flapen's Amazon Germany niche tracking, brother lc223 is a €67K/yr Amazon Germany market (25K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Nov. Verdict: Worth a look — 52/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

brother lc223 market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
€53K–€70K
units × avg price
Conversion rate
15.5%
Avg BSR
#738
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
5.2%
Avg brand age
57 months
Avg seller age
211 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

122

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

16%

  • Brother29%
  • Cartridgeify28%
  • Uniwork10%
  • LOFBLAT8%
  • KINGJET6%
  • GREENSKY4%
  • Open — no brand owns it (7 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -10.1% search growth over the last 90 days.
1K600Prime Day '25Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.7×

Top brother lc223 search terms

  • brother lc2238K/yr
  • lc223 druckerpatronen brother6K/yr
  • lc2237K/yr
  • brother mfc j5320dw patronen4K/yr
All search terms

Top brother lc223 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€7K20%€13K30%€20K40%€27K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about brother lc223

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße21%

“Passt”

Preis-Leistungs-Verhältnis15%

“Naja Preis Leistung ok”

Qualität insgesamt14%

“Qualitativ super”

Funktionalität insgesamt10%

“Alles prima geklappt”

beworben Vs Tatsächliches Produkt8%

“Beschreibung passt zum Produkt”

Kompatibilität – insgesamt8%

“Plug&Play”

Druckqualität8%

“Super wird von meinem Drucker sofort erkannt”

Patrone/Tinte Qualität4%

“Top Patronen”

Haltbarkeit3%

“Keine probleme zurzeit”

Farbe3%

“Farbqualität auch sehr gut und dicht”

What buyers complain about

Kompatibilität – insgesamt17%

“MFC-J4620DW ungeeignet”

Funktionalität insgesamt17%

“Drucker erkennt manchmal nicht beim ersten Mal, mehrere Versuche notwendig”

Qualität insgesamt10%

“mangelhaft”

Preis-Leistungs-Verhältnis9%

“Preis könnte billiger sein”

Benutzerfreundlichkeit6%

“Das entnehmen aus dem Drucker ist nicht ganz einfach”

beworben Vs Tatsächliches Produkt6%

“Falsche Abbildung”

Farbe6%

“Farbe wird nicht gleich erkannt”

Haltbarkeit5%

“hält bei mir leider nur knapp 3 Monate.”

Druckqualität5%

“Artikel wird nicht vom Drucker anerkannt habe es leider jetzt bemerkt”

Gesamtgröße5%

“Passen nicht”

Top return reasons

Gesamtgröße32%
Kompatibilität – insgesamt28%
Funktionalität insgesamt16%
Patrone/Tinte Qualität5%
Patronekapazität4%
Tintennachfüllung2%
Defekt Material/Teile2%
Farbe2%
Druckqualität2%
beworben Vs Tatsächliches Produkt2%

Common questions

Is brother lc223 profitable to sell on Amazon Germany?
The niche generates €67K/yr across 18 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -10.1%. Flapen's verdict: Worth a look (52/100).
How competitive is the brother lc223 niche?
13 brands and 122 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in brother lc223?
Top complaints mined from reviews: Kompatibilität – insgesamt, Funktionalität insgesamt, Qualität insgesamt. The return rate is 0.8%.
When does demand for brother lc223 peak?
Demand peaks in Nov; the busiest month runs 1.7× the quietest.
What does it cost to enter the brother lc223 niche?
Listings span €9.68–€51.89; the average listing price is €17.61 (sweet spot $15–$100). The average incumbent carries 1,217 reviews — the moat a new listing must climb.