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Airfly

Fail

The top 5 brands take 100% of clicks, so Airfly is a Fail.

Flapen Score
33
33 / 100
Ranks 1,097 of 1,375 Computer & Zubehör niches · −8 vs the category median of 41
Market size
€83K/yr108K searches / yr
90-day growth
-27.5%search demand this quarter
Competition
90%top-5 click share · 5 brands · 28 sellers

Flapen Score

Airfly against its category

The dotted line is the Computer & Zubehör average. Past it, Airfly is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airfly market on Amazon at a glance

Shoppers on Amazon Germany searched for Airfly 108K times last year and spent an estimated €83K. All 5 brands take every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €83K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-27.5%
Conversion, latest week
2.5%
Market size, estimated
€83Ka year
Peak month
January1.6× the quietest month
Top search term
airfly72K searches a year

02 · Price

A sale here is worth €30.65.

Listings sell for €30.65 on average, from €11.90 to €63.47. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At €30.65 that is €8K to €15K a year per listing.

Average price
€30.65inside the $15 to $100 sweet spot
Price range
€11.90–€63.47
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
€8K–€15K
Returns
3.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Netzwerk. It carries 2,431 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#46in Netzwerk
Average rating
4.31 starsAmazon Germany average 4.37 stars
Average reviews
2,431per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
27 months

Products

Top Airfly products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 155%
  • Brand 223%
  • Brand 310%
  • Brand 47%
  • Brand 54%
  • Open — no brand owns it (0%)

Demand

Airfly search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Airfly search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • airfly72K/yr
  • air fly16K/yr
  • airfly bluetooth adapter15K/yr
  • air fly adapter3K/yr
  • airfly adapter3K/yr

Reviews and returns

What reviews say buyers love and hate about Airfly

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Konnektivität – insgesamt”
18%of negative reviews mention “Konnektivität – insgesamt”
3.1%of orders come back
“Verbindung nicht möglich”
A buyer, on “Konnektivität – insgesamt”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Airfly questions

Answered from the same tracked data.