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Wandlampe Holz

Fail

Demand is soft, at -44.4% this quarter, so Wandlampe Holz is a Fail.

Flapen Score
46
46 / 100
Ranks 360 of 678 Beleuchtung niches · −1 vs the category median of 47
Market size
€20K/yr116K searches / yr
90-day growth
-44.4%search demand this quarter
Competition
30%top-5 click share · 30 brands · 46 sellers

Flapen Score

Wandlampe Holz against its category

The dotted line is the Beleuchtung average. Past it, Wandlampe Holz is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wandlampe Holz market on Amazon at a glance

Shoppers on Amazon Germany searched for Wandlampe Holz 116K times last year and spent an estimated €20K. The top 5 brands take 49% of clicks. Demand peaks in Jan–Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -44.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €20K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
-44.4%
Conversion, latest week
0.6%
Market size, estimated
€20Ka year
Peak month
November2.8× the quietest month
Top search term
wandlampe holz36K searches a year

02 · Price

A sale here is worth €28.24.

Listings sell for €28.24 on average, from €14.49 to €63.17. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €28.24 that is €0 to €3K a year per listing.

Average price
€28.24inside the $15 to $100 sweet spot
Price range
€14.49–€63.17
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
7.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #419 within Innenbeleuchtung. It carries 250 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
93%
Out of stock, average day
10.3%
Average rank
#419in Innenbeleuchtung
Average rating
4.30 starsAmazon Germany average 4.37 stars
Average reviews
250per listing
Listings tracked
61

04 · Newcomers

1 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Wandlampe Holz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

30 falling

Sellers

46

Top-5 brand share

49%

Top 20: 94%

Top-5 click share

30%

Top 20: 71%

Open market

45%

  • Brand 116%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Wandlampe Holz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov · busiest ÷ quietest = 2.8×

Search terms

Top Wandlampe Holz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wandlampe holz36K/yr
  • wandleuchte holz30K/yr
  • wandleuchte innen holz21K/yr
  • wandlampe innen holz14K/yr
  • wandlampe holz innen7K/yr
  • wandleuchte holz innen8K/yr

Reviews and returns

What reviews say buyers love and hate about Wandlampe Holz

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Helligkeit/Glanz/Glühen”
11%of negative reviews mention “Holzqualität”
7.2%of orders come back
“KEIN Holz”
A buyer, on “Holzqualität”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Wandlampe Holz questions

Answered from the same tracked data.