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sunset lamp

Skip it

Soft demand (-49.2% this quarter) — this niche doesn't clear our bar today.

Market size 46Growth 0Conversion 39Competition 21Returns 47Price range 48Avg price 74Brand share 30Review moat 68Quality gap 84

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Good€14.91

avg listing price — sweet spot $15–$100

Review moat

Good760.93

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€4.60–€24.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Market size

Okay€250K

€250K/yr · 540K searches

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Competition

Bad75%

top-5 click share — a locked-up shelf

Growth

Bad-49.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, sunset lamp is a €250K/yr Amazon Germany market (540K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

sunset lamp market data

Units sold / yr
15K–20K
avg 750–1,000/product
Revenue / yr
€224K–€298K
units × avg price
Conversion rate
3.1%
Avg BSR
#75
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
19.4%
Avg brand age
28 months
Avg seller age
190 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 falling

Sellers

17

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

10%

  • GY33%
  • CORATED17%
  • Aniepaa15%
  • Kangtaixin15%
  • QUIGO7%
  • AMFUN3%
  • Open — no brand owns it (5 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -49.2% search growth over the last 90 days.
30K20KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.1×

Top sunset lamp search terms

  • sunset lamp235K/yr
  • sonnenuntergang lampe111K/yr
  • sunset lampe60K/yr
  • sonnenlampe26K/yr
  • sunset14K/yr
  • sonnenaufgang lampe24K/yr
  • lampe sonnenuntergang12K/yr
  • sunset light6K/yr
  • sunrise lamp10K/yr
  • sonnenuntergang4K/yr
All search terms

Top sunset lamp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€25K20%€50K30%€75K40%€100K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about sunset lamp

What buyers praise and complain about, mined from review topics.

What buyers love

Helligkeit/Glanz/Glühen43%

“Super Lampe”

Farbe7%

“aus. eigentlich haben alle farben funktioniert,”

Qualität insgesamt7%

“Super produkt”

Preis-Leistungs-Verhältnis6%

“ansonsten top zufrieden für Preis und Leistung.”

beworben Vs Tatsächliches Produkt5%

“Erwartungen erfüllt”

Benutzerfreundlichkeit4%

“Tolle Effekte, leichte Handhabung”

Komfort insgesamt3%

“Angenehm, gemütlich”

Design insgesamt2%

“Das Design ist modern”

Haltbarkeit2%

“Haltbarkeit”

Schlafqualität2%

“Meinr Tochter liebt es zum einschlafen”

What buyers complain about

Haltbarkeit17%

“Nach 6 Monaten Nutzung defekt”

Qualität insgesamt17%

“Leider ganz schlechte Qualität”

Defekt Material/Teile8%

“Leider defekt”

Helligkeit/Glanz/Glühen8%

“Für mich zu hell”

Farbe6%

“man hat keine eindeutige orange Farbe bekommen,”

Fernbedienung5%

“Defekte Fernbedienung”

Benutzerfreundlichkeit4%

“was einen beim Anwenden etwas limitiert.”

beworben Vs Tatsächliches Produkt4%

“Falsche Produktspezifikationen”

Gesamtgröße3%

“Könnte etwas größer sein”

Gleichgewicht/Stabilität3%

“Leider sehr Unstabil”

Top return reasons

Helligkeit/Glanz/Glühen14%
beworben Vs Tatsächliches Produkt12%
Funktionalität insgesamt10%
Defekt Material/Teile9%
Farbe8%
Gesamtgröße8%
Qualität insgesamt7%
Fernbedienung4%
Anzeigefarben4%
Konnektivität – insgesamt3%

Common questions

Is sunset lamp profitable to sell on Amazon Germany?
The niche generates €250K/yr across 14 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -49.2%. Flapen's verdict: Skip it (40/100).
How competitive is the sunset lamp niche?
11 brands and 17 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in sunset lamp?
Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Defekt Material/Teile. The return rate is 3.2%.
When does demand for sunset lamp peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 5.1× the quietest.
What does it cost to enter the sunset lamp niche?
Listings span €4.60–€24.58; the average listing price is €14.91 (sweet spot $15–$100). The average incumbent carries 761 reviews — the moat a new listing must climb.