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Schreibtisch Beleuchtung

Fail

Demand is soft, at -50.7% this quarter, so Schreibtisch Beleuchtung is a Fail.

Flapen Score
44
44 / 100
Ranks 425 of 678 Beleuchtung niches · −3 vs the category median of 47
Market size
€46K/yr66K searches / yr
90-day growth
-50.7%search demand this quarter
Competition
36%top-5 click share · 31 brands · 40 sellers

Flapen Score

Schreibtisch Beleuchtung against its category

The dotted line is the Beleuchtung average. Past it, Schreibtisch Beleuchtung is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schreibtisch Beleuchtung market on Amazon at a glance

Shoppers on Amazon Germany searched for Schreibtisch Beleuchtung 66K times last year and spent an estimated €46K. The top 5 brands take 64% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -50.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-50.7%
Conversion, latest week
1.9%
Market size, estimated
€46Ka year
Peak month
November3.6× the quietest month
Top search term
doppelkopf schreibtischlampe11K searches a year

02 · Price

A sale here is worth €35.79.

Listings sell for €35.79 on average, from €14.81 to €67.35. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €35.79 that is €0 to €4K a year per listing.

Average price
€35.79inside the $15 to $100 sweet spot
Price range
€14.81–€67.35
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #67 within Innenbeleuchtung. It carries 936 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
7.3%
Average rank
#67in Innenbeleuchtung
Average rating
4.54 starsAmazon Germany average 4.37 stars
Average reviews
936per listing
Listings tracked
51

04 · Newcomers

6 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
6Amazon's first-year sales bar
Average brand age
33 months

Products

Top Schreibtisch Beleuchtung products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

31 falling

Sellers

40

Top-5 brand share

64%

Top 20: 93%

Top-5 click share

36%

Top 20: 72%

Open market

32%

  • Brand 139%
  • Brand 29%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Schreibtisch Beleuchtung search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Black Friday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Schreibtisch Beleuchtung search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • doppelkopf schreibtischlampe11K/yr
  • eyocean led schreibtischlampe9K/yr
  • schreibtisch beleuchtung11K/yr
  • schreibtischlampe doppelkopf9K/yr
  • schreibtischlampe wandmontage7K/yr
  • schreibtischbeleuchtung5K/yr
  • indirekte beleuchtung schreibtisch4K/yr
  • eyocean4K/yr
  • tisch beleuchtung4K/yr
  • doppelkopf schreibtischlampe led3K/yr

Reviews and returns

What reviews say buyers love and hate about Schreibtisch Beleuchtung

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Helligkeit/Glanz/Glühen”
17%of negative reviews mention “Haltbarkeit”
2.9%of orders come back
“Sehr schnell defekt”
A buyer, on “Haltbarkeit”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Schreibtisch Beleuchtung questions

Answered from the same tracked data.