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Pusteblume

Pusteblume shows a thin review moat (269 avg reviews), but a small market ($45K/yr) keeps it on the watch list.

Flapen Score

55
Worth a look

Top 22% of 678 Beleuchtung niches · +8 vs the category median of 47

Market size 11Growth 35Conversion 45Competition 80Returns 85Price range 43Avg price 47Brand share 83Review moat 87Quality gap 60
This niche Category average · 678 niches

Is Pusteblume profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Pusteblume is a €45K/yr Amazon Germany market (108K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.

Pusteblume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +7.9% over the last 90 days and 3.6% of searches end in a purchase.

€45K

revenue / yr

Units sold / yr5K
Search volume / yr+7.9%108K
Conversion rate3.6%
Avg price€11.68

Who owns the niche?

The top 5 brands hold 52% of demand, so 48% of the market is open.

48%

open market share

Brands · sellers34 · 58
Top-5 product click share35%
Open market48%
Avg brand age31 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 45 products

Sponsored placement87%
New entrants (1y)13· 0 succeeded
Avg rating4.4★
Avg reviews269

Top Pusteblume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

€0€1K€3K€4K€5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 falling

Sellers

58

Top-5 brand share

52%

Top 20: 90%

Top-5 click share

35%

Top 20: 78%

Open market

42%

  • Die Stadtgärtner18%
  • Cicy Bell13%
  • inyeskon8%
  • Yobeyo7%
  • tiorhooe7%
  • Giftota6%

Pusteblume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume108KCVR3.6%Products45Brands34Top 5 Brands52%OOS Rate12.3%Rating4.4★Reviews269Avg BSR#361
7K5KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.6×

Top Pusteblume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pusteblume45K/yr
  • pusteblume im glas43K/yr
  • pusteblume deko10K/yr
  • wunscherfüller pusteblume10K/yr

What reviews say buyers love and hate about Pusteblume

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Geschenk Zweck45%

Super Geschenkidee

Helligkeit/Glanz/Glühen11%

Super schöne kleine Lampe

Qualität insgesamt9%

Qualität Super

beworben Vs Tatsächliches Produkt5%

Mir genügt es wie auf den Bildern

Preis-Leistungs-Verhältnis4%

Schön und preiswert

What buyers complain about

77% of reviews
Gesamtgröße17%

klein

Haltbarkeit17%

zudem noch kaputt!

Defekt Material/Teile7%

Eine ist Defekt

Funktionalität insgesamt7%

2 von die 4 wirkten nicht

Helligkeit/Glanz/Glühen6%

Sie sind nur nicht so hell

Pusteblume return rate & reasons

Why buyers send it back, as a share of all return requests.

1.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
33%
2Defekt Material/Teile
15%
3beworben Vs Tatsächliches Produkt
6%
4Qualität insgesamt
6%
5Helligkeit/Glanz/Glühen
6%

Common Pusteblume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pusteblume 55/100 on Amazon Germany — Worth a look. The niche generates €45K/yr across 45 tracked products. 0 of 13 products launched in the last 360 days are still selling. Search demand moved +7.9% over the last 90 days.
Search demand for Pusteblume on Amazon Germany peaks in Dec, where the busiest month runs 2.6× the quietest.