Is Pilz Lampe profitable to sell on Amazon Germany?

Flapen scores Pilz Lampe 50 out of 100 on Amazon Germany, a Maybe. Shoppers spend €44K a year across 56 tracked products. 2 of the 18 products launched in the last year cleared the first-year sales bar. Search demand grew -39.4% in the last 90 days.

How competitive is the Pilz Lampe niche on Amazon Germany?

33 brands and 45 sellers compete in Pilz Lampe on Amazon Germany. The top 5 Pilz Lampe products take 35% of clicks, and the top 5 brands take 45%.

What do buyers complain about in Pilz Lampe?

Pilz Lampe buyers on Amazon Germany complain most about Gesamtgröße, Akkulaufzeit, and Materialqualität. An estimated 4.0% of orders come back.

When does demand for Pilz Lampe peak?

Search demand for Pilz Lampe on Amazon Germany peaks in Jan–Oct–Nov–Dec, and the busiest month runs 2.9× the quietest.

What does it cost to enter the Pilz Lampe niche?

Pilz Lampe sells for €29.20 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €10.46 to €58.96. The average product has 115 reviews, the count a new listing must catch up to.

Pilz Lampe

Maybe

Products sell for $29.20 on average, inside the sweet spot. But demand is soft, at -39.4% this quarter, so Pilz Lampe is a Maybe.

Filters No Dominant Brand

Flapen Score: 50
50 / 100Top 34% of 678 Beleuchtung niches · +3 vs the category median of 47
Market size: €44K/yr357K searches / yr
90-day growth: -39.4%search demand this quarter
Competition: 35%top-5 click share · 33 brands · 45 sellers

Flapen Score

Pilz Lampe against its category

The dotted line is the Beleuchtung average. Past it, Pilz Lampe is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The Pilz Lampe market on Amazon at a glance

Shoppers on Amazon Germany searched for Pilz Lampe 357K times last year and spent an estimated €44K. The top 5 brands take 45% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 357K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -39.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €44K a year.

Searches, last 12 months: 357K
Growth, 90 days vs prior 90: -39.4%
Conversion, latest week: 0.4%
Market size, estimated: €44Ka year
Peak month: November2.9× the quietest month
Top search term: pilz lampe108K searches a year

02 · Price

A sale here is worth €29.20.

Listings sell for €29.20 on average, from €10.46 to €58.96. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €29.20 that is €0 to €3K a year per listing.

Average price: €29.20inside the $15 to $100 sweet spot
Price range: €10.46–€58.96
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 1K–2K
Units per listing a year: 0–100
Revenue per listing a year: €0–€3K
Returns: 4.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 21.6% of listings are out of stock. The average listing ranks #692 within Innenbeleuchtung. It carries 115 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings: 73%
Prime listings: 71%
Out of stock, average day: 21.6%
Average rank: #692in Innenbeleuchtung
Average rating: 4.10 starsAmazon Germany average 4.37 stars
Average reviews: 115per listing
Listings tracked: 56

04 · Newcomers

2 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 18
Successful launches: 2Amazon's first-year sales bar
Average brand age: 29 months

Products

Top Pilz Lampe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

Top-5 brand share

45%

Top 20: 90%

Top-5 click share

35%

Top 20: 74%

Open market

51%

Brand 115%
Brand 29%
Brand 38%
Brand 48%
Brand 55%
Brand 64%

Demand

Pilz Lampe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Pilz Lampe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

pilz lampe108K/yr -37.3%0.3% conv.
mushroom lamp48K/yr -26.4%0.3% conv.
pilzlampe52K/yr -34.6%0.4% conv.
tischlampe pilz21K/yr -43.3%0.1% conv.
pilzlampen tischlampe25K/yr -55.3%0.4% conv.
pilzlampen17K/yr -30.9%0.1% conv.
tischlampe bunt15K/yr -55.9%0.1% conv.
pilz lampe kabellos12K/yr -32.7%0.3% conv.
lampe pilz12K/yr -47.5%0.3% conv.
nachttischlampe pilz10K/yr -37.4%0.3% conv.

Reviews and returns

What reviews say buyers love and hate about Pilz Lampe

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Helligkeit/Glanz/Glühen”

12%of negative reviews mention “Gesamtgröße”

4.0%of orders come back

“Klein, ok,”

A buyer, on “Gesamtgröße”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

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FAQ

Common Pilz Lampe questions

Answered from the same tracked data.

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