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Philips Deckenleuchte

brand-locked demand (top 5 brands take 100% of clicks) — Philips Deckenleuchte doesn't clear our bar today.

Flapen Score

37
Skip it

Ranks 569 of 678 Beleuchtung niches · −10 vs the category median of 47

Market size 60Growth 5Conversion 13Competition 56Returns 50Price range 35Avg price 70Brand share 0Review moat 73Quality gap 37
This niche Category average · 678 niches

Is Philips Deckenleuchte profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Philips Deckenleuchte is a €515K/yr Amazon Germany market (424K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 37/100.

Philips Deckenleuchte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -40.2% over the last 90 days and 1.1% of searches end in a purchase.

€515K

revenue / yr

Units sold / yr8K
Search volume / yr-40.2%424K
Conversion rate1.1%
Avg price€115.80

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 134
Top-5 product click share51%
Open market0%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement82%
New entrants (1y)6· 5 succeeded
Avg rating4.5★
Avg reviews573

Top Philips Deckenleuchte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

€0€21K€41K€62K€82K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

134

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

51%

Top 20: 91%

Open market

0%

  • Philips Hue90%
  • PHILIPS5%
  • innr3%
  • Govee2%
  • Open — no brand owns it (0%)

Philips Deckenleuchte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume424KCVR1.1%Products28Brands4Top 5 Brands100%OOS Rate0.0%Rating4.5★Reviews573Avg BSR#451
25K15KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.5×

Top Philips Deckenleuchte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • philips hue deckenleuchte143K/yr
  • hue deckenlampe75K/yr
  • philips hue deckenlampe33K/yr
  • hue deckenleuchte37K/yr
  • philips deckenleuchte29K/yr
  • phillips hue deckenlampe27K/yr
  • philips deckenlampe8K/yr
  • deckenlampe hue7K/yr
  • deckenlampe philips7K/yr
  • hue tento7K/yr

What reviews say buyers love and hate about Philips Deckenleuchte

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Helligkeit/Glanz/Glühen45%

Super Lampe

Montage/Installation11%

Leicht zu installieren

Qualität insgesamt9%

Qualität / Verarbeitung / Design:

Preis-Leistungs-Verhältnis6%

50 € sind wirklich fair

Farbe6%

lieben die RGB Effekte.

What buyers complain about

56% of reviews
Preis-Leistungs-Verhältnis11%

Von daher finde ich Preis Leistung nicht ok

Qualität insgesamt9%

Die Foren sind voll von enttäuschten Leuten

Helligkeit/Glanz/Glühen8%

Leider nicht hell genug

Konnektivität – insgesamt6%

WLAN total veraltet

Geräuschpegel5%

Brummt

Philips Deckenleuchte return rate & reasons

Why buyers send it back, as a share of all return requests.

3.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
24%
2Helligkeit/Glanz/Glühen
12%
3Funktionalität insgesamt
9%
4Konnektivität – insgesamt
7%
5Defekt Material/Teile
7%

Common Philips Deckenleuchte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Philips Deckenleuchte 37/100 on Amazon Germany — Skip it. The niche generates €515K/yr across 28 tracked products. 5 of 6 products launched in the last 360 days are still selling. Search demand moved -40.2% over the last 90 days.
Search demand for Philips Deckenleuchte on Amazon Germany peaks in Oct–Nov–Dec, where the busiest month runs 3.5× the quietest.