Osram E27

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -44.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €90K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

-44.5%

Conversion, latest week

9.5%

Market size, estimated

€90Ka year

Peak month

November3.6× the quietest month

Top search term

glühbirne e27 40w14K searches a year

Listings sell for €9.04 on average, from €3.41 to €13.58. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €9.04 that is €5K to €7K a year per listing.

Average price

€9.04under the $15 to $100 sweet spot

Price range

€3.41–€13.58

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

€5K–€7K

Returns

1.7%of orders · Amazon Germany median 1.1%

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #165 within Leuchtmittel. It carries 1,692 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

90%

Out of stock, average day

8.8%

Average rank

#165in Leuchtmittel

Average rating

4.55 starsAmazon Germany average 4.37 stars

Average reviews

1,692per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months