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Oma Und Opa Geschenke

Maybe

An estimated 0.8% of orders come back. But demand is soft, at -37.7% this quarter, so Oma Und Opa Geschenke is a Maybe.

Flapen Score
51
51 / 100
Top 30% of 678 Beleuchtung niches · +4 vs the category median of 47
Market size
€117K/yr491K searches / yr
90-day growth
-37.7%search demand this quarter
Competition
33%top-5 click share · 39 brands · 46 sellers

Flapen Score

Oma Und Opa Geschenke against its category

The dotted line is the Beleuchtung average. Past it, Oma Und Opa Geschenke is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oma Und Opa Geschenke market on Amazon at a glance

Shoppers on Amazon Germany searched for Oma Und Opa Geschenke 491K times last year and spent an estimated €117K. The top 5 brands take 41% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 491K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -37.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €117K a year.

Searches, last 12 months
491K
Growth, 90 days vs prior 90
-37.7%
Conversion, latest week
1.9%
Market size, estimated
€117Ka year
Peak month
December61.9× the quietest month
Top search term
oma und opa geschenk102K searches a year

02 · Price

A sale here is worth €12.76.

Listings sell for €12.76 on average, from €4.30 to €27.71. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €12.76 that is €1K to €3K a year per listing.

Average price
€12.76under the $15 to $100 sweet spot
Price range
€4.30–€27.71
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 29.2% of listings are out of stock. The average listing ranks #804 within Innenbeleuchtung. It carries 256 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
88%
Out of stock, average day
29.2%
Average rank
#804in Innenbeleuchtung
Average rating
4.58 starsAmazon Germany average 4.37 stars
Average reviews
256per listing
Listings tracked
48

04 · Newcomers

0 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Oma Und Opa Geschenke products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

39 falling

Sellers

46

Top-5 brand share

41%

Top 20: 82%

Top-5 click share

33%

Top 20: 74%

Open market

55%

  • Brand 111%
  • Brand 29%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Oma Und Opa Geschenke search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 61.9×

Search terms

Top Oma Und Opa Geschenke search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oma und opa geschenk102K/yr
  • oma opa geschenk52K/yr
  • oma opa22K/yr
  • oma und opa22K/yr
  • geschenk oma und opa59K/yr
  • geschenk für oma und opa37K/yr
  • großeltern geschenk7K/yr
  • geschenke für oma und opa51K/yr
  • geschenk für großeltern18K/yr
  • geschenke oma und opa20K/yr

Reviews and returns

What reviews say buyers love and hate about Oma Und Opa Geschenke

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Geschenk Zweck”
50%of negative reviews mention “Qualität insgesamt”
0.8%of orders come back
“Schlechte Qualität”
A buyer, on “Qualität insgesamt”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Oma Und Opa Geschenke questions

Answered from the same tracked data.