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Nachttischlampe Gold

Fail

Demand is soft, at -48.1% this quarter, so Nachttischlampe Gold is a Fail.

Flapen Score
47
47 / 100
Ranks 324 of 678 Beleuchtung niches · on the category median
Market size
€15K/yr134K searches / yr
90-day growth
-48.1%search demand this quarter
Competition
26%top-5 click share · 44 brands · 63 sellers

Flapen Score

Nachttischlampe Gold against its category

The dotted line is the Beleuchtung average. Past it, Nachttischlampe Gold is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nachttischlampe Gold market on Amazon at a glance

Shoppers on Amazon Germany searched for Nachttischlampe Gold 134K times last year and spent an estimated €15K. The top 5 brands take 43% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -48.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €15K a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
-48.1%
Conversion, latest week
0.4%
Market size, estimated
€15Ka year
Peak month
January3.1× the quietest month
Top search term
tischlampe gold54K searches a year

02 · Price

A sale here is worth €26.35.

Listings sell for €26.35 on average, from €10.12 to €97.95. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €26.35 that is €0 to €3K a year per listing.

Average price
€26.35inside the $15 to $100 sweet spot
Price range
€10.12–€97.95
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
4.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #610 within Innenbeleuchtung. It carries 388 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
91%
Out of stock, average day
19.4%
Average rank
#610in Innenbeleuchtung
Average rating
4.36 starsAmazon Germany average 4.37 stars
Average reviews
388per listing
Listings tracked
76

04 · Newcomers

0 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Nachttischlampe Gold products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

44 falling

Sellers

63

Top-5 brand share

43%

Top 20: 85%

Top-5 click share

26%

Top 20: 62%

Open market

52%

  • Brand 115%
  • Brand 212%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Nachttischlampe Gold search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Nachttischlampe Gold search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tischlampe gold54K/yr
  • nachttischlampe gold31K/yr
  • schreibtischlampe gold14K/yr
  • tischlampe messing12K/yr
  • tischleuchte gold11K/yr
  • tischlampe kabellos gold7K/yr
  • tischlampe gold kabellos5K/yr

Reviews and returns

What reviews say buyers love and hate about Nachttischlampe Gold

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Helligkeit/Glanz/Glühen”
13%of negative reviews mention “Qualität insgesamt”
4.1%of orders come back
“Super schlechte Qualität”
A buyer, on “Qualität insgesamt”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Nachttischlampe Gold questions

Answered from the same tracked data.