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Nachtlicht Rot

a small market ($38K/yr) — Nachtlicht Rot doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 394 of 678 Beleuchtung niches · −2 vs the category median of 47

Market size 9Growth 13Conversion 37Competition 68Returns 51Price range 49Avg price 75Brand share 80Review moat 39Quality gap 60
This niche Category average · 678 niches

Is Nachtlicht Rot profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Nachtlicht Rot is a €38K/yr Amazon Germany market (84K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Skip it — 45/100.

Nachtlicht Rot: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -23.4% over the last 90 days and 3.0% of searches end in a purchase.

€38K

revenue / yr

Units sold / yr3K
Search volume / yr-23.4%84K
Conversion rate3.0%
Avg price€15.12

Who owns the niche?

The top 5 brands hold 55% of demand, so 45% of the market is open.

45%

open market share

Brands · sellers19 · 33
Top-5 product click share44%
Open market45%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement89%
New entrants (1y)9· 5 succeeded
Avg rating4.4★
Avg reviews2,643

Top Nachtlicht Rot products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€3K€5K€6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

33

Top-5 brand share

55%

Top 20: 100%

Top-5 click share

44%

Top 20: 93%

Open market

39%

  • LXSINO21%
  • YUNLEX9%
  • JolyWell9%
  • Toys4Boys8%
  • Suright7%
  • Wrischan6%

Nachtlicht Rot demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume84KCVR3.0%Products27Brands19Top 5 Brands55%OOS Rate4.3%Rating4.4★Reviews2,643Avg BSR#228
3K2KPrime Day '25Spike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov · busiest ÷ quietest = 2.0×

Top Nachtlicht Rot search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • nachtlicht rot23K/yr
  • stilllicht rot15K/yr
  • rotes licht13K/yr
  • rotes nachtlicht baby11K/yr
  • rotes licht baby10K/yr
  • rotes nachtlicht7K/yr
  • nachtlicht rot baby6K/yr

What reviews say buyers love and hate about Nachtlicht Rot

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Helligkeit/Glanz/Glühen31%

Super Lampe

Akkulaufzeit15%

Super Akku Dauer

Benutzerfreundlichkeit9%

Easy mit einer Hand zu regulieren

Qualität insgesamt6%

Super Produkt

Farbe5%

Green

What buyers complain about

67% of reviews
Haltbarkeit20%

Leider schon nach 2 Monaten defekt

Akkulaufzeit12%

Akku hält kaum

Helligkeit/Glanz/Glühen9%

Zu hell

Funktionalität insgesamt5%

funktioniert nicht immer optimal

Aufladen5%

schaltet sich von alleine aus obwohl Akku geladen ist

Nachtlicht Rot return rate & reasons

Why buyers send it back, as a share of all return requests.

3.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Helligkeit/Glanz/Glühen
20%
2Funktionalität insgesamt
14%
3Gesamtgröße
13%
4Aufladen
6%
5Farbe
6%

Common Nachtlicht Rot questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Nachtlicht Rot 45/100 on Amazon Germany — Skip it. The niche generates €38K/yr across 27 tracked products. 5 of 9 products launched in the last 360 days are still selling. Search demand moved -23.4% over the last 90 days.
Search demand for Nachtlicht Rot on Amazon Germany peaks in Jan–Oct–Nov, where the busiest month runs 2.0× the quietest.