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Nachtlicht Katze

Fail

Demand is soft, at -54.0% this quarter, so Nachtlicht Katze is a Fail.

Flapen Score
46
46 / 100
Ranks 360 of 678 Beleuchtung niches · −1 vs the category median of 47
Market size
€17K/yr125K searches / yr
90-day growth
-54.0%search demand this quarter
Competition
49%top-5 click share · 31 brands · 50 sellers

Flapen Score

Nachtlicht Katze against its category

The dotted line is the Beleuchtung average. Past it, Nachtlicht Katze is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nachtlicht Katze market on Amazon at a glance

Shoppers on Amazon Germany searched for Nachtlicht Katze 125K times last year and spent an estimated €17K. The top 5 brands take 54% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -54.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €17K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
-54.0%
Conversion, latest week
0.7%
Market size, estimated
€17Ka year
Peak month
December3.7× the quietest month
Top search term
katzenlampe38K searches a year

02 · Price

A sale here is worth €18.84.

Listings sell for €18.84 on average, from €8.52 to €125.53. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €18.84 that is €0 to €2K a year per listing.

Average price
€18.84inside the $15 to $100 sweet spot
Price range
€8.52–€125.53
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
2.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 28.4% of listings are out of stock. The average listing ranks #673 within Innenbeleuchtung. It carries 490 reviews at 3.94 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
86%
Out of stock, average day
28.4%
Average rank
#673in Innenbeleuchtung
Average rating
3.94 starsAmazon Germany average 4.37 stars
Average reviews
490per listing
Listings tracked
35

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Nachtlicht Katze products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

31 falling

Sellers

50

Top-5 brand share

54%

Top 20: 89%

Top-5 click share

49%

Top 20: 85%

Open market

41%

  • Brand 117%
  • Brand 214%
  • Brand 39%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Nachtlicht Katze search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Nachtlicht Katze search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • katzenlampe38K/yr
  • katzen lampe15K/yr
  • lampe katze12K/yr
  • led katze6K/yr
  • cat lamp5K/yr
  • katze lampe6K/yr
  • katzenlampe tiffany10K/yr
  • leuchtkatze lampe11K/yr
  • tiffany lampe katze4K/yr
  • leuchtende katze4K/yr

Reviews and returns

What reviews say buyers love and hate about Nachtlicht Katze

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Helligkeit/Glanz/Glühen”
12%of negative reviews mention “beworben Vs Tatsächliches Produkt”
2.4%of orders come back
“Irreführende Bilder”
A buyer, on “beworben Vs Tatsächliches Produkt”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Nachtlicht Katze questions

Answered from the same tracked data.