Nachtlicht

Shoppers searched for this 3.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -35.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.6M a year.

Searches, last 12 months

3.8M

Growth, 90 days vs prior 90

-35.7%

Conversion, latest week

3.3%

Market size, estimated

€1.6Ma year

Peak month

November2.7× the quietest month

Top search term

nachtlicht1.1M searches a year

Listings sell for €12.64 on average, from €3.09 to €24.60. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 2,000 to 2,500 of them. At €12.64 that is €25K to €32K a year per listing.

Average price

€12.64under the $15 to $100 sweet spot

Price range

€3.09–€24.60

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

125K–150K

Units per listing a year

2,000–2,500

Revenue per listing a year

€25K–€32K

Returns

2.7%of orders · Amazon Germany median 1.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #61 within Innenbeleuchtung. It carries 2,270 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#61in Innenbeleuchtung

Average rating

4.47 starsAmazon Germany average 4.37 stars

Average reviews

2,270per listing

Listings tracked

52

12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

10Amazon's first-year sales bar

Average brand age

35 months