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Lichterkette Kaltweiß

Fail

Demand is soft, at -46.7% this quarter, so Lichterkette Kaltweiß is a Fail.

Flapen Score
32
32 / 100
Ranks 625 of 678 Beleuchtung niches · −15 vs the category median of 47
Market size
€30K/yr48K searches / yr
90-day growth
-46.7%search demand this quarter
Competition
74%top-5 click share · 7 brands · 12 sellers

Flapen Score

Lichterkette Kaltweiß against its category

The dotted line is the Beleuchtung average. Past it, Lichterkette Kaltweiß is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lichterkette Kaltweiß market on Amazon at a glance

Shoppers on Amazon Germany searched for Lichterkette Kaltweiß 48K times last year and spent an estimated €30K. The top 5 brands take 88% of clicks. Demand peaks in Nov–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -46.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
-46.7%
Conversion, latest week
6.3%
Market size, estimated
€30Ka year
Peak month
December53.1× the quietest month
Top search term
lichterkette kaltweiß21K searches a year

02 · Price

A sale here is worth €9.79.

Listings sell for €9.79 on average, from €5.64 to €18.28. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €9.79 that is €0 to €979 a year per listing.

Average price
€9.79under the $15 to $100 sweet spot
Price range
€5.64–€18.28
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€979
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.6% of listings are out of stock. The average listing ranks #164 within Lichterketten. It carries 1,271 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
29.6%
Average rank
#164in Lichterketten
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
1,271per listing
Listings tracked
9

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Lichterkette Kaltweiß products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

12

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

6%

  • Brand 130%
  • Brand 220%
  • Brand 315%
  • Brand 414%
  • Brand 59%
  • Brand 66%
  • Open — no brand owns it (1 brand, 6%)

Demand

Lichterkette Kaltweiß search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 53.1×

Search terms

Top Lichterkette Kaltweiß search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lichterkette kaltweiß21K/yr
  • lichterkette außen kaltweiß17K/yr
  • led lichterkette kaltweiß5K/yr
  • lichterkette innen kaltweiss6K/yr

Reviews and returns

What reviews say buyers love and hate about Lichterkette Kaltweiß

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Helligkeit/Glanz/Glühen”
50%of negative reviews mention “Geruch”
1.8%of orders come back
“jedoch roch es sehr stark nach chemie/batterie”
A buyer, on “Geruch”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Lichterkette Kaltweiß questions

Answered from the same tracked data.