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50

leselampe nachttisch

Worth a look

Shows low returns (1.2%), but soft demand (-46.2% this quarter) keeps it on the watch list.

Market size 90Growth 2Conversion 70Competition 53Returns 91Price range 49Avg price 42Brand share 30Review moat 19Quality gap 30

Returns

Great1.2%

return rate — above 6% kills the launch gate

Market size

Great€1.7M

€1.7M/yr · 2.4M searches

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€5.44–€24.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay€10.98

avg listing price — sweet spot $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad14,368.41

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-46.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, leselampe nachttisch is a €1.7M/yr Amazon Germany market (2.4M searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
150K–200K
avg 6,000–8,000/product
Revenue / yr
€1.6M–€2.2M
units × avg price
Launch success
67%
4 of 6 new (360d)
Conversion rate
6.4%
Avg BSR
#12
Page quality
0%
Prime
100%
Sponsored
89%
Out of stock
0.0%
Avg brand age
36 months
Avg seller age
193 days

Competition

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

20

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

53%

Top 20: 92%

Open market

11%

  • Gritin54%
  • 86lux18%
  • Glocusent8%
  • TETSMG3%
  • AdalyRoma3%
  • HIONXMGA2%
  • Open — no brand owns it (7 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 82 weeks — -46.2% search growth over the last 90 days.
100K60KPrime Day '25Spike '25Black Friday '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 77.7×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€86K10%€172K15%€258K20%€344K101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 27 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Helligkeit/Glanz/Glühen32%

“Super Lampe”

Benutzerfreundlichkeit12%

“Super für Handarbeiten”

Qualität insgesamt9%

“Super Produkt”

Akkulaufzeit8%

“lange akkupower”

Preis-Leistungs-Verhältnis7%

“Super Preis”

beworben Vs Tatsächliches Produkt6%

“Produkt wie beschrieben”

Aufladen4%

“Easy per USB C aufladen”

Gewicht leicht2%

“Super leichte flexible”

Helligkeit anzeigen2%

“Beste Leselampe”

Farbe2%

“Besonders praktisch sind die drei Lichtfarben – warm, kalt und Tageslicht –, die sich je nach Umgebung und Situation optimal anpassen lassen”

What buyers complain about

Haltbarkeit17%

“Schnell defekt”

Helligkeit/Glanz/Glühen10%

“Baustrahler leuchten weniger”

Akkulaufzeit7%

“Akku defekt”

Aufladen7%

“sie noch kein einziges mal geladen”

Qualität insgesamt7%

“Bei solchen Produkten muss die Qualität einfach stimmen”

Gesamtgröße5%

“Die Leselampe ist klein”

Montage2%

“nicht empfehlenswert, Lampe löst sich von Halterung”

Gewicht schwer2%

“Funktion gut, etwas schwer”

Produktzustand2%

“Ich habe product gebraucht bekommen”

Preis-Leistungs-Verhältnis2%

“Geld leider futsch”

Top return reasons

Gesamtgröße23%
Helligkeit/Glanz/Glühen19%
Funktionalität insgesamt9%
Defekt Material/Teile6%
Aufladen5%
Gewicht schwer4%
Qualität insgesamt4%
Mechanismus probleme3%
Farbe2%
Haltbarkeit2%

Common questions

Is leselampe nachttisch profitable to sell on Amazon Germany?
The niche generates €1.7M/yr across 27 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is -46.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the leselampe nachttisch niche?
13 brands and 20 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in leselampe nachttisch?
Top complaints mined from reviews: Haltbarkeit, Helligkeit/Glanz/Glühen, Akkulaufzeit. The return rate is 1.2%.
When does demand for leselampe nachttisch peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 77.7× the quietest.
What does it cost to enter the leselampe nachttisch niche?
Listings span €5.44–€24.30; the average listing price is €10.98 (sweet spot $15–$100). The average incumbent carries 14,368 reviews — the moat a new listing must climb.

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