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Helldivers 2

a small market ($10K/yr) — Helldivers 2 doesn't clear our bar today.

Flapen Score

34
Skip it

Ranks 611 of 678 Beleuchtung niches · −13 vs the category median of 47

Market size 3Growth 4Conversion 9Competition 41Returns 98Price range 79Avg price 95Brand share 5Review moat 100Quality gap 24
This niche Category average · 678 niches

Is Helldivers 2 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Helldivers 2 is a €10K/yr Amazon Germany market (61K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Feb–Dec. Verdict: Skip it — 34/100.

Helldivers 2: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -42.1% over the last 90 days and 0.7% of searches end in a purchase.

€10K

revenue / yr

Units sold / yr500
Search volume / yr-42.1%61K
Conversion rate0.7%
Avg price€23.55

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers6 · 13
Top-5 product click share60%
Open market2%
Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement84%
New entrants (1y)7· 0 succeeded
Avg rating4.6★
Avg reviews10

Top Helldivers 2 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

€0€518€1K€2K€2K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

6 falling

Sellers

13

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

0%

  • Helldivers 248%
  • Yanbooch19%
  • Lampephoto.fr18%
  • McFarlane7%
  • GTOTd6%
  • Dark Horse Comics2%

Helldivers 2 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume61KCVR0.7%Products19Brands6Top 5 Brands98%OOS Rate13.2%Rating4.6★Reviews10Avg BSR#35,797
5K3KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Dec · busiest ÷ quietest = 2.7×

What reviews say buyers love and hate about Helldivers 2

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Materialqualität30%

Material ist auch völlig ok

Qualität insgesamt25%

Qualitativ gutes Shirt

Druckqualität20%

der Aufdruck ist großartig.

Gesamtgröße15%

hat in Größe L auch super gepasst

Geruch5%

Nach dem Waschen war kein Gestank zu riechen (vorher hatte ich nicht daran gerochen).

What buyers complain about

100% of reviews
Gesamtgröße100%

Leider zu klein

Common Helldivers 2 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Helldivers 2 34/100 on Amazon Germany — Skip it. The niche generates €10K/yr across 19 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved -42.1% over the last 90 days.
Search demand for Helldivers 2 on Amazon Germany peaks in Feb–Dec, where the busiest month runs 2.7× the quietest.