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59

harry potter geschenke

Worth a look

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 69Growth 8Conversion 31Competition 89Returns 96Price range 71Avg price 62Brand share 85Review moat 50Quality gap 38

Returns

Incredible0.9%

return rate — above 6% kills the launch gate

Competition

Great26%

top-5 click share — an open shelf

Brand share

Great50%

top-5 brand share — no brand owns this niche

Price range

Good€3.09–€43.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€705K

€705K/yr · 2.1M searches

Avg price

Good€13.41

avg listing price — sweet spot $15–$100

Review moat

Okay1,535.9

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-34.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, harry potter geschenke is a €705K/yr Amazon Germany market (2.1M searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 59/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
50K–60K
avg 500–750/product
Revenue / yr
€671K–€805K
units × avg price
Launch success
18%
2 of 11 new (360d)
Conversion rate
2.5%
Avg BSR
#1,368
Page quality
0%
Prime
96%
Sponsored
75%
Out of stock
2.9%
Avg brand age
40 months
Avg seller age
179 days

Competition

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

39 falling

Sellers

370

Top-5 brand share

50%

Top 20: 87%

Top-5 click share

26%

Top 20: 61%

Open market

46%

  • Harry Potter19%
  • Jelly Belly18%
  • HARIBO5%
  • Maped4%
  • Mad Monkey4%
  • RIVA4%

Demand & seasonality

Weekly Amazon search volume, last 84 weeks — -34.1% search growth over the last 90 days.
175K125KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 6.3×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€21K6%€42K9%€63K12%€85K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 72 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geschenk Zweck21%

“Bestes Weihnachtsgeschenk”

Spaß/Unterhaltungserlebnis15%

“Super Spiel”

Qualität insgesamt13%

“Beste Lego Qualität und schneller Versand”

beworben Vs Tatsächliches Produkt7%

“Wie beschrieben, alles bestens”

Preis-Leistungs-Verhältnis6%

“Bester Preis”

Design insgesamt5%

“Schönes Design”

Geschmack insgesamt4%

“Leckerer Harry Potter Snack”

Sammlungsobjekte4%

“Top LEGO Set”

Montage/Installation3%

“Sehr schön, leicht zu bauen”

Farbe2%

“Wunderschöne Gestaltung: Jede Farbe ist einem der vier Hogwarts-Häuser zugeordnet (Gryffindor, Slytherin, Ravenclaw und Hufflepuff).”

What buyers complain about

Preis-Leistungs-Verhältnis18%

“Etwas teuer”

Qualität insgesamt9%

“Qualitäts Mangel”

Gesamtgröße6%

“dafür dass die Packungen sehr klein sind”

Haltbarkeit6%

“Direkt kaputt”

Geschmack insgesamt5%

“Und Popel schmeckt echt eklig”

Materialqualität4%

“Es könnte besser das Material sein”

beworben Vs Tatsächliches Produkt4%

“Inkompetenz in Bildern: Inkompetenz in Bildern:”

Produktzustand3%

“wurde bereits benutzt”

Geschenk Zweck3%

“Kein sinnvolles Geburtstagsgeschenk”

Dicke2%

“Ich selber dachte die wäre etwas dicker”

Top return reasons

Defekt Material/Teile14%
Geschenk Zweck14%
Gesamtgröße12%
Funktionalität insgesamt11%
Produktzustand6%
Qualität insgesamt6%
Auslaufsicher3%
Preis-Leistungs-Verhältnis3%
beworben Vs Tatsächliches Produkt2%
Geräuschpegel2%

Common questions

Is harry potter geschenke profitable to sell on Amazon Germany?
The niche generates €705K/yr across 72 tracked products. 2 of 11 products launched in the last 360 days are still selling. 90-day search growth is -34.1%. Flapen's verdict: Worth a look (59/100).
How competitive is the harry potter geschenke niche?
39 brands and 370 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in harry potter geschenke?
Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Qualität insgesamt, Gesamtgröße. The return rate is 0.9%.
When does demand for harry potter geschenke peak?
Demand peaks in Nov–Dec; the busiest month runs 6.3× the quietest.
What does it cost to enter the harry potter geschenke niche?
Listings span €3.09–€43.56; the average listing price is €13.41 (sweet spot $15–$100). The average incumbent carries 1,536 reviews — the moat a new listing must climb.

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