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Gu4 Led

soft demand (-48.2% this quarter) — Gu4 Led doesn't clear our bar today.

Flapen Score

32
Skip it

Ranks 625 of 678 Beleuchtung niches · −15 vs the category median of 47

Market size 11Growth 1Conversion 54Competition 38Returns 38Price range 32Avg price 45Brand share 33Review moat 64Quality gap 45
This niche Category average · 678 niches

Is Gu4 Led profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Gu4 Led is a €43K/yr Amazon Germany market (83K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 32/100.

Gu4 Led: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -48.2% over the last 90 days and 4.5% of searches end in a purchase.

€43K

revenue / yr

Units sold / yr6K
Search volume / yr-48.2%83K
Conversion rate4.5%
Avg price€11.39

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers12 · 40
Top-5 product click share62%
Open market15%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement84%
New entrants (1y)2· 0 succeeded
Avg rating4.5★
Avg reviews924

Top Gu4 Led products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€9K€13K€17K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

40

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

11%

  • Caldarax33%
  • GOHDLAMP23%
  • Osram11%
  • Akynite10%
  • Allesgute7%
  • SANSUN4%
  • Open — no brand owns it (6 brands, 11%)

Gu4 Led demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume83KCVR4.5%Products19Brands12Top 5 Brands85%OOS Rate18.6%Rating4.5★Reviews924Avg BSR#727
3K2KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×

Top Gu4 Led search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • gu4 led23K/yr
  • gu4 led 12v warmweiß11K/yr
  • mr11 led 12v8K/yr
  • gu48K/yr
  • led gu410K/yr
  • mr11 led5K/yr
  • gu 4 led 12v warmweiß4K/yr
  • mr114K/yr
  • mr11 gu4 led4K/yr
  • gu4 led 12v4K/yr

What reviews say buyers love and hate about Gu4 Led

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Helligkeit/Glanz/Glühen29%

Super Lampen

Preis-Leistungs-Verhältnis15%

Bester Preis

beworben Vs Tatsächliches Produkt14%

Genau so soll es sein

Qualität insgesamt14%

Super Qualität

Gesamtgröße12%

Passt

What buyers complain about

79% of reviews
Gesamtgröße18%

Passt nicht

Haltbarkeit15%

Keine gute Haltbarkeit

Qualität insgesamt14%

Müll

Farbe12%

Nicht wirklich warmweiß

Helligkeit/Glanz/Glühen7%

Sind nicht heller wie 10 W

Gu4 Led return rate & reasons

Why buyers send it back, as a share of all return requests.

3.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
71%
2Kompatibilität – insgesamt
7%
3Funktionalität insgesamt
6%
4Helligkeit/Glanz/Glühen
4%
5Farbe
3%

Common Gu4 Led questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Gu4 Led 32/100 on Amazon Germany — Skip it. The niche generates €43K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -48.2% over the last 90 days.
Search demand for Gu4 Led on Amazon Germany peaks in Jan–Nov–Dec, where the busiest month runs 2.9× the quietest.